Com o objetivo de promover o conhecimento sobre e para os pequenos negócios, o SEBRAE Pernambuco apresenta um estudo analítico e prospectivo das interações entre os pequenos negócios na Cadeia de Va……続きを見る
Creating a clear, analytical framework, this comprehensive exploration of the relationship between institutional theory and the study of organizations continues to reflect the richness and diversity……続きを見る
This brilliant ebook explains and explores the essential terms and key concepts in the world of business, finance, and company management.
If you're perplexed by profit margins, confused by cash flo……続きを見る
The most researched, documented, and comprehensive manifesto on experiential marketing.
As customers take control over what, when, why, and how they buy products and services, brands face the comple……続きを見る
著者：Marga Hoek
出版社： Taylor & Francis
発売日： 2018年01月15日
Winner of the Gold Axiom Business Book Award 2019 in the Philanthropy / Non Profit / Sustainability category.
Over the past 30 years, the world has seen great social improvements. Technology has bee……続きを見る
著者：Gustavo Bacchin
出版社： Cadastra Marketing Digital
発売日： 2017年11月22日
No Brasil, o Google é utilizado por mais de 94% dos internautas. Por isso, estar bem posicionado na principal ferramenta de busca é essencial para os negócios. De olho nessa necessidade, a Cadastra,……続きを見る
著者：Dennis Lock
出版社： Taylor & Francis
発売日： 2016年04月08日
The one thing that all well-run, profitable construction projects have in common is that they benefit from good project managers. People who have the skills to plan the project, manage it and keep i……続きを見る
В книге рассмотрена методика комплексной веб-аналитики от анализа статистики до выработки рекомендаций по повышению эффективности рекламных кампаний. Особое внимание уделено наиболее распространенны……続きを見る
I saggi di questo libro, pubblicati sul quotidiano FIRSTonline, coprono gli anni 2011-2020. Trattano dell’economia italiana e della sua lunga stagnazione come pure del dibattito intorno alla politic……続きを見る
著者：Cor Molenaar
出版社： Taylor & Francis
発売日： 2016年03月03日
Why Customers Would Rather Have a Smartphone than a Car explores some of the fundamental changes in consumer behaviour: Why do we buy less in shops and more on the internet? Why do we spend more on ……続きを見る
Why are so few women in positions of power? Why are government, business, the institutions and so much of British life dominated by men? Eva Tutchell and John Edmonds find the answers by interviewin……続きを見る
著者：Arthur G. Cook
出版社： Taylor & Francis
発売日： 2016年03月03日
Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. In virtua……続きを見る
If the defining goal of modern-day business can be isolated to just one item, it would be the search for competitive advantage. And, as everyone in business knows, it's a lot harder than it used to ……続きを見る
In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to……続きを見る
In a world where most people still work for a living, many people hate it. Spending 20-55 hours a week in hate sure doesn't sound like that much fun does it? But, there is hope, and it isn't neccesa……続きを見る
PPP haben sich in Deutschland und international als wünschenswerte Beschaffungsalternative der Öffentlichen Hand etabliert. Dabei spielt vor allem die Kosteneffizienz gegenüber der Eigenerstellung d……続きを見る
Jana Brauweiler und Anke Zenker-Hoffmann stellen in diesem Essential Anforderungen an Arbeitsschutzmanagementsysteme (AMS) nach der Occupational Health Safety Assessment Series 18001 (OHSAS 18001) v……続きを見る
This book analyzes how social business and base of the pyramid approaches allow companies to reinvent themselves, or in other words how they are the levers for strategic renewal.
It highlights the c……続きを見る
Psychologies provides their inspirational yet rigorous approach to the perennial topic of confidence
How confident are you? If you feel like your confidence could do with a bit of a boost to help ma……続きを見る
Austrian Economics Re-examined: The Economics of Time and Ignorance is an expanded version of the 1996 edition of The Economics of Time and Ignorance. This work is a classic statement of the role of……続きを見る
Why is it important to conduct research on the psychology of the Asian consumer? What research themes have already emerged? What are the relevant theories and practical applications based on this re……続きを見る
The Business of Cricket: The Story of Sports Marketing in India. HOW SPORTS MARKETING HAS BOWLED US OVER Sports marketing is all-pervasive today - no matter where you look, there is no escaping a Dh……続きを見る
Gemeinnützige Stiftungen sind ein bedeutsamer Ausdruck bürgerschaftlichen Engagements in Deutschland. Mehrheitlich handelt es sich bei Stiftungen in finanzieller und personeller Hinsicht um kleine u……続きを見る
