"How To Handle Sales Objections Like A Pro" is a comprehensive guide that equips sales professionals with valuable strategies and techniques to effectively navigate and overcome objections during th……続きを見る
The story of Ben & Jerry's and its controversial acquisition by Unilever, based on interviews with insiders and "rich in details" ( Kirkus Reviews).
Ben & Jerry's has always been committed to an ins……続きを見る
A history of the Denver-based candy company.
In 1920, Carl T. Hammond founded his company with a commitment to quality. He single-handedly developed recipes, sold candy and handled everything else r……続きを見る
著者:Scott P. Stephen
出版社: The University of Alberta Press
発売日: 2020年01月09日
"[Stephen] offers fresh insight into the path a historic fur trading business took to become one of Canada's most recognizable retailers." ー Literary Review of Canada
In Masters and Servants, Scott……続きを見る
The epic story of the rise, fall, and redemption of an iconic American restaurant, one of only five in the Fortune 500.
Scarred by the deaths of his mother and sisters and the failure of his father'……続きを見る
The life journey of the president and CEO of FJ Management, Inc.ーfrom growing up as the daughter of two entrepreneurs to saving the family business.
Discover the inspiring story of how Crystal Magg……続きを見る
"An engrossing story of audacious entrepreneurism and big-industry disruption, [this] is a tale for our times." ーCharles Duhigg, New York Times–bestselling author of The Power of Habit
An investiga……続きを見る
著者:Sharon Ann Murphy
出版社: Johns Hopkins University Press
発売日: 2010年10月01日
A study of the early years of the life insurance industry in 19th century America.
Investing in Life considers the creation and expansion of the American life insurance industry from its early origi……続きを見る
著者:Susie J. Pak
出版社: Harvard University Press
発売日: 2013年06月01日
This account of the Morgan family's social and economic circles and Wall Street's unspoken rules "greatly enriches our understanding of the entire era." ー The Wall Street Journal
Gentlemen Bankers ……続きを見る
An eye-popping, unauthorized exposé of the House of Barbie from the New York Times–bestselling author of The Kardashians and Crazy Rich.
From Boise to Beijing, Mattel's toys dominate the universe. I……続きを見る
著者:Joe Allen
出版社: Haymarket Books
発売日: 2020年04月07日
"An incisive history" of how a bicycle messenger service in Seattle became a global behemoth, and the labor battles along the way ( Dissent).
We may see their trademark brown trucks everywhere today……続きを見る
著者:Kathy Martin
出版社: Pen & Sword History
発売日: 2016年12月12日
"This fascinating and enjoyable book tells the story of around 200 brand names, delving succinctly into their origins and fortunes over time" ( Your Family History ).
Many brands, including Boots, H……続きを見る
著者:Josh Ozersky
出版社: University of Texas Press
発売日: 2012年04月04日
The James Beard Award–winning food writer serves up "a quirky and rewarding exploration of a 'very real time, place, product, and person'" ( TriQuarterly).
Among the most recognizable corporate icon……続きを見る
One of Fast Company's Best Business Books of the Year: A new foundational guide to entrepreneurial success from the author of Startup Leadership.
Here's an astounding fact: Over half the working pop……続きを見る
著者:Ken Auletta
出版社: Open Road Media
発売日: 2015年09月29日
A revealing portrait of one of the world's finest, yet most opaque, companiesーand the quiet genius who made it thrive
Ken Auletta set out to locate one of the world's most prosperous businesses and……続きを見る
著者:Pap A. Ndiaye
出版社: Johns Hopkins University Press
発売日: 2007年01月31日
How the chemical engineering behemoth that brought us Teflon, Kevlar, Lycra, Freon, and more shaped the culture of postwar America.
What do nylon stockings and atomic bombs have in common? DuPont. T……続きを見る
著者:Skip Yowell
出版社: Thomas Nelson
発売日: 2009年07月13日
"Skip's account of the founding of JanSport wreaks of honesty, humor, and enough anecdotes to stir a memory in almost anyone who has spent time outside." ーLarry Burke, Editor-in-Chief, Outside Maga……続きを見る
A comprehensive history of the sawmill towns of East Texas in the nineteenth and twentieth centuries.
Sawmill communities were once the thriving centers of East Texas life. Many sprang up almost ove……続きを見る
A collection of essays that "do an incredible job of balancing the wonders and horrors of the force that is Wal-Mart " ( Booklist , starred review).
Edited by one of the nation's preeminent labor hi……続きを見る
著者:Mike Freeman
出版社: The History Press
発売日: 2019年10月07日
The life and careerーincluding both the highs and the lowsーof the visionary businessman who started the iconic supermarket chain.
The grocery business began as a complicated service industry. Rando……続きを見る
One of Time Magazine's Top 100 Inventors in History shares an insider's story of the cellphone, how it changed the worldーand a view of where it's headed.
While at Motorola in the 1970s, wireless co……続きを見る
著者:Jim Farfaglia
出版社: The History Press
発売日: 2018年11月26日
Devour this delectable, surprising history of one of America's most beloved confectioners with photos, firsthand accounts, and stories.
In 1898, Switzerland's Nestlé Company was searching for a loca……続きを見る
A look at the memorable chain of restaurants and hotels and its place in New Mexico's history.
The Santa Fe Line and the famous Fred Harvey restaurants forever changed New Mexico and the Southwest, ……続きを見る
Title: American Con Games: A Deep Dive into the Biggest Scams in U.S. History
Description:
"American Con Games" is a riveting exploration of some of the most notorious scams that have shaken America……続きを見る