Dr Pechlaner and Dr Innerhofer, the editors of Competence-Based Innovation in Hospitality and Tourism, argue that the industry operates within highly challenging and competitive environments. Changi……続きを見る
Water systems are building blocks for poverty alleviation, shared growth, sustainable development, and green growth strategies. They require data from in-situ observation networks. Budgetary and oth……続きを見る
Africa is ready for lift-off. The multiple challenges of the continent have fast become the catalyst for innovation on an astounding level – forming new technologies, new infrastructure, new ways of……続きを見る
There are many experiences and people that have contributed to the publishing of this timely manuscript.
My own fickle attitude about good customer service has consumed my focus, whether I’m shoppin……続きを見る
著者:Simon Grand
出版社: Edward Elgar Publishing
発売日: 2016年04月29日
The dynamic interplay of routines, strategies and management allows companies to successfully move forward within their industries. This book contributes to a coherent conceptualization of strategy,……続きを見る
In organizations these days, there are two cultures, two sets of expectations, two languages; that of the business-as-usual organization and separately that of projects. These cultures need to work ……続きを見る
著者:Dieter Fink
出版社: Taylor & Francis
発売日: 2016年04月15日
In Project Risk Governance, Dieter Fink breaks new ground in two ways. Firstly, he places project risk management in the context of today’s organisations in which objectives are increasingly impleme……続きを見る
Research interest in the service sector has boomed in recent years as deindustrialisation became entrenched. Instead of being regarded as merely supplementary to traditional industry and manufacturi……続きを見る
In Multipreneurship: Diversification in Times of Crisis, Nick Harkiolakis argues against the more commonly held view that diversification at the level of the individual entrepreneur, rather than tha……続きを見る
Investigating the innovation activities of multinational corporations, this book uncovers and examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their gl……続きを見る
Generational Use of New Media examines and contrasts how younger and older people, representing different generations, engage with the new media that they increasingly encounter in everyday life. Ex……続きを見る
Projects are constantly beset by problems, often caused by seemingly small mistakes which collectively lead to larger issues. Why do project managers and teams appear to repeat the same mistakes? Ca……続きを見る
The modern consumer is no longer attracted by single-minded, predictable and one-benefit-focused brand promises. The old-fashioned FMCG communication strategies based on television, radio and print ……続きを見る
A fundamental change in the way organisations approach innovation is taking place. It is driven by the simple realisation that not all the smart people work for just one organisation. Few intellectu……続きを見る
The Pharmaceutical Industry has been undergoing a major transformation since the heady days of 'big pharma' in the 1970s and 80s. Patent expiry, the rise of generics, and the decline of the blockbus……続きを見る
Behind the steady stream of new products, technologies, systems and services in our modern societies there is prolonged and complicated battle around the role of users. How should designers get to k……続きを見る
著者:Alexander Manu
出版社: Taylor & Francis
発売日: 2016年04月15日
Behavior Space proposes that corporations do not design products or services anymore: they design behavior spaces. Facebook is not a product, not a technology, but a behavior space. Innovation is th……続きを見る
Software has become essential to the functioning of cities. It is deeply embedded into the systems and infrastructure of the built environment and is entrenched in the management and governance of u……続きを見る
International Operations Management: Lessons in Global Business uses a fascinating selection of case studies researched during the 'International Operations Management Project', sponsored by the Eur……続きを見る
著者:Monika Hestad
出版社: Taylor & Francis
発売日: 2016年04月15日
Why do winning brands appear to be more creative and authentic than less successful ones? Despite the strong link between famous brands and the products sold under their name, there is still a gap i……続きを見る
The integration of technological innovations, such as In-Memory Analytics, Cloud Computing, Mobile Connectivity, and Social Media, with business practice can enable significant competitive advantage……続きを見る
Undertaking small-scale applied workplace-based research presents a unique set of challenges including how to conduct good research in time pressured situations and how to thrive in unfamiliar work ……続きを見る
Los secretos para lograr que tu historia deje huella
Este libro es una guía práctica y accesible para dominar el arte del storytelling, que te aportará la información esencial y te permitirá ganar t……続きを見る
Much recent research in Urban Studies has concentrated on the notion of the ‘global city’ but discussion has also covered a larger set of mega cities, with populations in excess of 10 million. This ……続きを見る
The interplay between smart urban technologies and city development is a relatively uncharted territory. Technology and the City aims to fill that gap, exploring the growing importance of smart tech……続きを見る
著者:Jack Berkovi
出版社: Taylor & Francis
発売日: 2016年04月29日
How do firms become Client-centric? Effective Client Management in Professional Services is about putting the Client first, everywhere, in the activities of professional services firms. The book int……続きを見る
Education, employment policy, and pensions are inextricably linked and critical to any sort of business or economic revival, let alone success, and all three are addressed in Education and Employmen……続きを見る
In Entrepreneurship, Innovation and Business Clusters, Panos Piperopoulos provides a comprehensive introduction to what entrepreneurship is all about, how and why entrepreneurs innovate and how inno……続きを見る
Practical negotiating skills, including those needed for cross-cultural negotiations have long been taught in classrooms, along with some of the theory that underpins them. Most of this has been bas……続きを見る
著者:Roger More
出版社: Taylor & Francis
発売日: 2016年05月06日
Marketing High Profit Product/Service Solutions addresses one of the most exciting and growing strategic marketing opportunities facing product and service companies - ’bundling’. Many customers wan……続きを見る