Planning & Forecasting 8

The founders of a respected Silicon Valley advisory firm study legendary category-creating companies and reveal a groundbreaking discipline called category design. Winning today isn’t about beating ……続きを見る

Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. In virtua……続きを見る

If the defining goal of modern-day business can be isolated to just one item, it would be the search for competitive advantage. And, as everyone in business knows, it's a lot harder than it used to ……続きを見る

In the 5th edition of this successful book Martin Hilb presents an innovative and integrated approach to the theory and practice of corporate governance. Central to this approach is a set of instrum……続きを見る

As CEO, you set the vision, the strategy, and the tone of your organization. You establish priorities, anticipate and address challenges, champion and lead change efforts, set people up for success,……続きを見る

Presents a comprehensive overview of governance in family enterprises including practical management knowledge in easy-to-use frameworks and interviews with renowned family enterprise owners and man……続きを見る

In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to……続きを見る

Um einen überzeugenden Auftritt zu erreichen, müssen auch die Mitarbeiter in den Prozess zum Aufbau einer positive Unternehmensreputation eingebunden werden. Dazu ist es erforderlich, zunächst den S……続きを見る

Sandro Abbate beschreibt die Positionierung, das Formulieren von Visionen und die Ausrichtung der Unternehmenskommunikation an eigenen Werten und veranschaulicht dies an diversen Beispielen. Die Ent……続きを見る

A powerful meditation on the nature and dangers of ego, from the author of the #1 New York Times bestseller Stillness is the Key, and Obstacle is the Way - over 1 million copies sold 'Re-read it eac……続きを見る

This book is aimed at guiding managers towards systematic approaches to improve and facilitate necessary strategic business development and planning. Conditions in the workplace for the Library and ……続きを見る

This insightful management book introduces an inspirational new ethics-oriented approach to business and leadership for current and future leaders. It argues that the challenges of today's global er……続きを見る

The indispensable guide to making the transformation from becoming a first-time manager to actually being an effective manager and leader--to being the boss. Wisdom from HBS leadership professor Li……続きを見る

This book presents a comprehensive overview of enterprise architecture management with a specific focus on the business aspects. While recent approaches to enterprise architecture management have de……続きを見る

'IT in Business: A Manager's Casebook' examines the impact of new IT initiatives from the business angle. The case material is derived from the year's best research projects from three leading UK Bu……続きを見る

Understand how to integrate management accounting into your TQM and JIT systems * Learn how to use Value Added Accounting to make better strategic decisions * Find out how to use advanced costing te……続きを見る

Although corporate social responsibility, or CSR, has been adopted by many companies, few of them are practicing it with any formal strategy, and the common situation seems to be a portfolio of disp……続きを見る

This book takes an in-depth look at the software industry as a major factor in future global economic performance. It explores how software-based companies are a significant factor behind economic g……続きを見る

Aimed at practitioners and managers, this practical handbook provides a source of guidance on project management techniques for the academic and cultural heritage sectors, focusing on managing proje……続きを見る

An unhysterical look at the future of employment. We are now facing a revolution in the way we work. A substantial schism in the past which is so great that the work we do will change – possibly so ……続きを見る

Unrealistic? Perhaps. Impossible? Probably not. Either way, that's all you're getting. What's a project manager to do? One of the most frequent complaints among project managers is that best practic……続きを見る

The practices of revenue management and pricing analytics have transformed the transportation and hospitality industries, and are increasingly important in industries as diverse as retail, telecommu……続きを見る

Build the skills needed to compete in the highly competitive global business environment!This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and man……続きを見る

The business titans and #1 New York Times and Wall Street Journal bestselling authors of Winning return with a modern, essential guide for everyone in business todayーand tomorrowーthat explores the……続きを見る

The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion……続きを見る

Very few software projects are completed on time, on budget, and to their original specification causing the global IT software industry to lose billions each year in project overruns and reworking ……続きを見る

'e-Business Strategies for Virtual Organizations' enables IT managers and directors to develop and implement IT strategies and infrastructures for new models of doing business based on the Internet.……続きを見る

The supply chain is at the heart of every successful business organization's decision-making process. This textbook explains how to create a winning supply chain management strategy by spotlighting ……続きを見る

From the man the Wall Street Journal hailed as "the guru of Revenue Management" comes revolutionary ways to recover from the after effects of downsizing and refocus your business on growth. Whatever……続きを見る

Your new business went online yesterday and you've got a marketing budget of zero. How are you supposed to create a movement around your product? How can you get to your first thousand - or million ……続きを見る