Zur Sicherung und Erhöhung der Kundenzufriedenheit und Kundenbindung steht die Bedeutung und Notwendigkeit eines professionellen Dienstleistungsmarketing sowohl für traditionelle Dienstleister als a……続きを見る
Das Werk erläutert praxisnah alle Besonderheiten der Gründung, Führung und Verwaltung der haftungsbeschränkten Unternehmergesellschaft (UG). Die UG ist eine Mini-GmbH, die bereits mit 1 € Stammkapit……続きを見る
„Wir sichern Generationen.“ heißt es im Öffentlichkeitsauftritt der Deutschen Rentenversicherung. Doch was heißt die gesetzliche Rentenabsicherung, für die rund 81 Millionen Bürger in Deutschland he……続きを見る
In seinem Buch zeigt Günter Pilarsky, ein global aktiver Insider und einer der wenigen großen deutschen Minenbetreiber, worum es bei dem Thema Rohstoffsicherung wirklich geht, wie erfolgversprechend……続きを見る
Die Energiewende ist das derzeit größte Wirtschafts- und Infrastrukturprojekt in Deutschland. Seine Umsetzung entscheidet über die Zukunft einer ganzen Branche – und weit darüber hinaus. Die Autoren……続きを見る
Die Versicherungsbranche steht vor gewaltigen Veränderungen. Die wesentlichen Treiber dafür sind der Kostendruck aufgrund von geändertem Kundenverhalten und gestiegenem Wettbewerb, Veränderungen ver……続きを見る
Dieses Buch zeigt die Zusammenhänge auf, die für eine erfolgreiche Umsetzung des Risikomanagements in Versicherungsunternehmen relevant sind. Von den rechtlichen und regulatorischen Grundlagen über ……続きを見る
Ruthless is a candid exploration of the criminal subculture of Wall Street, and one of the first books to speak for the victims of the financial meltdown. On February 14, 2008, author Phil Trupp rec……続きを見る
著者:Michael Lewis
出版社: W. W. Norton & Company
発売日: 2002年05月17日
The New York Times bestseller. "His book is a wake-up call at a time when many believe the net was a flash in the pan."ーBusinessWeek
With his knowing eye and wicked pen, Michael Lewis reveals how t……続きを見る
BlackBerry Planet is a new tribe of people who simply cannot get along without their favorite device, Research in Motion’s innovative electronic organizer, the BlackBerry. This omnipresent device ha……続きを見る
著者:Tim Wu
出版社: Knopf Doubleday Publishing Group
発売日: 2010年11月02日
A New Yorker and Fortune Best Book of the Year
"A must-read for all Americans who want to remain the ones deciding what they can read, watch, and listen to.” ーArianna Huffington
Analyzing the strat……続きを見る
The globe is warming and while no one knows what will happen as a result, it is clear that slowing the process is a necessary goal. Other studies have considered 'warming fates', this one brings sop……続きを見る
Across the western world, there is a growing awareness of the importance of workplace learning, seen at the level of national and international policy, as well as in the developing practices of empl……続きを見る
This book is a firsthand investigation into water management in a fast-growing region of the arid American West. It presents three states that have adopted the conjunctive management of groundwater ……続きを見る
著者:Kathleen Sharp
出版社: Penguin Publishing Group
発売日: 2012年08月28日
“Blood Feud rivals A Civil Action for best non-fiction book of the past twenty years.” ー John Lescroart, New York Times bestselling author of Damage
Procrit seemed like a biotech miracle, promising……続きを見る
In this book David Wittner situates Japan’s Meiji Era experience of technology transfer and industrial modernization within the realm of culture, politics, and symbolism, examining how nineteenth ce……続きを見る
This book focuses on the impact of digital media use for political engagement across varied geographic and political contexts, using a diversity of methodological approaches and datasets. The book a……続きを見る
If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers?
We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all t……続きを見る
An invaluable resource for real estate professionals and students
Concise Encyclopedia of Real Estate Business Terms puts the terms used every day in the marketing and study of real estate at your f……続きを見る
The negative environmental impacts of energy use, particularly soil and water pollution, continue to present serious policy dilemmas. The release of emissions and effluents and the build-up of solid……続きを見る
Marketing Wireless Products provides a comprehensive insight into the world of wireless technology marketing by addressing the many issues faced in effectively presenting this new technology to the ……続きを見る
Karen Southwick’s unauthorized account provides the full story of Larry Ellison’s brilliant, controversial career. Ellison’s drive and fierce ambition created Oracle out of the dust and built it int……続きを見る
著者:J. O. Baker
出版社: Read Books Ltd.
発売日: 2012年12月01日
“Rabbits for Flesh and Fur” is a classic guide to cuniculture, the farming of rabbits for pleasure or profit. It deals with every aspect from selection and breeding to care, housing, and beyond. Wit……続きを見る
著者:Andrew Chadwick
出版社: Oxford University Press
発売日: 2016年05月31日
The diffusion and rapid evolution of new communication technologies has reshaped media and politics. But who are the new power players? Written by a leading scholar in the field, The Hybrid Media Sy……続きを見る
This three-volume series, Advances in Natural Gas Engineering, focuses on the engineering of natural gas and its advancement as an increasingly important energy resource. Sour Gas and Related Techno……続きを見る
Is the EU enlargement the success EU institutions proclaim? Based on fifteen years of fieldwork research across Central and Eastern Europe and on migrants in the UK and Germany, this book provides a……続きを見る
The Wicker Man: Conversations with Robin Hardy, Anthony Shaffer & Edward Woodward is essential reading for fans of cult cinema.
London-based journalist Stephen Applebaum offers a compilation of his ……続きを見る
The book examines whether the jurisdiction of coastal States under international law can be extended to include powers of intervention towards vessels posing a significant risk to their coastal and ……続きを見る
著者:Tom Swihart
出版社: Taylor & Francis
発売日: 2012年06月25日
Florida's Water poses fundamental questions about water sustainability in the United States' fourth largest state. Florida has long-standing water quality problems. Global climate change threatens t……続きを見る