The Psychology of Advertising offers a comprehensive overview of theory and research in consumer psychology, exploring how advertising impacts the thoughts, emotions and actions of consumers. It lin……続きを見る
Are you frustrated with your on-again, off-again fitness routine and want to return to a leaner, fitter you?
In Almost Consistent Fitness, exercise psychologist, best-selling author, and fitness Coa……続きを見る
The lead character in this realistic story, a safety professional for a large manufacturing company, is bullied by her boss, and she searches to find the courage to confront him. In her search she l……続きを見る
Praxisnaher Navigationsleitfaden zur ICD-11-Klassifikation von Persönlichkeitsstörungen
Dieses Buch erläutert praxisnah die Anwendung der
ICD-11-Klassifikation von Persönlichkeitsstörungen sowie ver……続きを見る
Weak claims are responsible for a significant amount of deception resulting in smart people believing things that aren't true.
Claims are constantly being made, many of which are confusing, ambiguou……続きを見る
This refreshing teaching/learning narrative, based on actual life events and research-supported principles, begins with the lead character (Joanne Cruse) losing her job as the Safety Director for a ……続きを見る
Imagine making a few small adjustments to your workday to discover latent talents you didn't know you had. In Mind Over Business, sports psychologist Ken Baum applies a proven system for peak perfor……続きを見る
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links ……続きを見る
A revolutionary new approach to policing that puts people over punishment.
Experts have struggled to define the term “police culture.” For most, this label means a reactive approach to keeping peopl……続きを見る
Just try harder.
Just work harder. Just do more.
But what happens when working harder doesn’t seem to be getting you better results? You’ve got to get unstuck.
In Getting Unstuck, Bob Sullivan and H……続きを見る
Positive humanism is an applied secular humanistic philosophy based on the scientific findings of positive psychology that focuses on personal, professional, and societal flourishing. As an applied ……続きを見る
