David - Direct Marketing 1

¿Sientes que eres un esclavo del algoritmo? Publicas contenido todos los días, sigues las últimas tendencias y te esfuerzas por ser viral, pero al final del mes los resultados no reflejan todo ese t……続きを見る

In a world where anyone can go viral but few can stay relevant, The Influencer Machine reveals how to build a legacy of influence that endures. Drawing on timeless principles and modern strategies, ……続きを見る

Marketing has changed dramatically since the four classic Ps of the marketing mix (price, product, promotion and place) were proposed. The new marketing landscape is characterized by the demand for ……続きを見る

Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this practical guide, providing a model that will help any organization deli……続きを見る

"A tactical primer for any business embarking on the critical work of actively building community."ーSeth Godin, Author, This is Marketing "This book perfectly marries the psychology of communities,……続きを見る

"Mastering the Art of Selling" is an indispensable guide for sales professionals seeking to excel in the dynamic and competitive world of sales. This comprehensive book equips readers with the knowl……続きを見る

This book provides a comprehensive guide to marketing for leaders of small and midsized businesses, empowering them to expand and evolve their enterprises. It offers a framework to create a fundamen……続きを見る

Comment reproduire le génie publicitaire de David Ogilvy dans votre activité sur Internet ? Permettez-moi de vous présenter Les Confessions d'un Publicitaire ー un best-seller international ー David……続きを見る

In this age of marketing complexity, some marketers have risen above the fray and are accelerating the results of their digital marketing campaigns. They have a complete view of the market and their……続きを見る

Comment créer des publicités qui font sonner « la caisse enregistreuse » pour votre activité sur Internet ? Permettez-moi de vous présenter La Publicité d’après Ogilvy ー Comment réussir Vos Publici……続きを見る

“Every non-profit organization should follow the principles in this book, especially in today’s current climate where fundraising has become trickier. The book shows you step-by-step how to successf……続きを見る

This comprehensive textbook introduces students to all the core principles of marketing practice using an employability-focused approach. Essentials of Marketing is underpinned by six pillars, which……続きを見る

Video Tools for Entrepreneurs By far, the most effective form of online media... As a species, humans are genetically programmed to rely on subconscious, physical cues to determine who we can trus……続きを見る

"I guarantee that this book will be a revelation to all direct marketers, whether they are obsessed with digital...or not." -- Brian Kutrz Postal Mail Profits in a Digitally Obsessed Age describes a……続きを見る

Find out what you could do to earn more income online. Learn the secrets to big business and how you can improve your life. Monetize yourself and your knowledge.続きを見る

Baby boomers continue to be the most powerful consumers in the marketplace, regardless of the economic climate, and will be for many years to come. Additionally, boomers are deeply engaged with inte……続きを見る