著者:Bastian Bergmann
出版社: Harvard Business Review Press
発売日: 2025年09月09日
An eye-opening look at the rapidly rising growth of gaming and the companiesーincluding Peloton, Burberry, the New York Times, BMW, and Chipotleーthat are using games to win over customers.
Today's ……続きを見る
This second book in the FightBack collection responds to the question: what could the 'new normal' look like? Felix Staeritz and Sven Jungmann believe that business leaders and organizations have fo……続きを見る