The SetYou are one of the managers of the NGO NASCO Feeding Minds. Ousman Umar, the CEO and founder of this organization, has asked you to prepare a presentation for your application to the Obama Fo……続きを見る
El escenarioEres uno de los ejecutivos de la ONG NASCO Feeding Minds. Ousman Umar, el CEO y fundador de esta organización, te ha encargado que prepares una presentación para tu candidatura al Leader……続きを見る
The settingYou have just joined as the communication manager of the company that produces the ABBA Voyage show in London.You’ve been hired to create the communication plan for the show so that, once……続きを見る
The settingYou have just joined an important communication and marketing agency in Spain as an account manager.You have to prepare a communication plan for a tender that has just been launched by th……続きを見る
El escenarioEres el propietario de una importante agencia de branded content de España. Tu equipo tiene que preparar una propuesta con una estrategia y desarrollo de contenidos para un cliente muy i……続きを見る
El escenarioTe acabas de incorporar como director de comunicación de la productora que realiza el show ABBA Voyage en Londres.Te han contratado para crear un plan de comunicación del espectáculo par……続きを見る
El escenarioTe acabas de incorporar como director de cuentas de una importante agencia de comunicación y marketing de España.Tienes que preparar un plan de comunicación para un concurso que acaba de……続きを見る
The setting/sceneryYou have just joined as communication manager (PR) of the production company that is going to bring the musical Mamma Mia! back to your city.In order to create a communication pla……続きを見る
ABBA: the soundtrack of my whole lifeWhy is ABBA suddenly appearing in our lives now? My sister-in-law asked me in a family reunion when I told her that I was writing a case of ABBA. Many people wil……続きを見る
This practical guide details ten key principles that will profoundly change the way you think about, organize, and lead the meetings that matter most.
Rather than trying to change anyone's behavior,……続きを見る
Dieses Buch untersucht, wie sich Stromprodukte aus erneuerbaren Energien verständlich vermarkten lassen, sodass die Konsumentinnen und Konsumenten den Mehrwert dieser Produkte verstehen und eine inf……続きを見る
This book combines 20 stories from a variety of organizations with a selection of nine theories, both mainstream and emerging. The stories introduce readers to individuals talking about how they com……続きを見る