K.W. - Consumer Behaviour 1

What drives consumer decisions, and how do those decisions ripple through our food and agricultural systems? In Decisions That Shape Supply Chains, readers are invited to look beyond conventional mo……続きを見る

In today's ever-evolving business landscape, delivering exceptional customer service is more challenging-and more critical-than ever before. Revitalizing Customer Service: A Post-COVID-19 Guide for ……続きを見る

What can today’s behavioural economists learn from the classical liberals of the past? Here, Erik Matson offers critical reflections on what he calls ‘the new paternalism’ – a modern-day approach to……続きを見る

Discover the Hidden Triggers That Influence Your Every Purchase Ever walked out of a store with something you didn't intend to buy? "Buyer Beware: Secrets of Subconscious Sales Strategies" takes you……続きを見る

Success Profiles: Conversations With High Achievers, Volume 2 is a collection of interviews from the highly acclaimed Success Profiles Radio featuring host Brian K Wright. Featured experts include K……続きを見る

Race has long shaped shopping experiences for many Americans. Retail exchanges and establishments have made headlines as flashpoints for conflict not only between blacks and whites, but also between……続きを見る

Considering efficiency, equality, and morality, this book argues for qualified market expansion, particularly in legalizing kidney sales and prostitution. Legalizing prostitution will benefit both m……続きを見る

Har vi tid til velfærd? Hvordan bruger danskerne deres tid? Det siges ofte, at danskerne skal arbejde mere, end de gør, men hvor meget arbejdes der egentlig, og er omfanget steget eller faldet i løb……続きを見る

The third edition of this successful textbook is a comprehensive, rigorous survey of the major topics in the field of behavioral economics. Building on the strengths of the second edition, it offers……続きを見る