"Most advertising copywriters know their fundamentals. Many of us practice them. Some of us should get back to them.
"Whether one is now studying to go into the field of copywriting, whether he is n……続きを見る
I thought I was all done, after months of researching and editing and sweating over these old, out-of-print books – bringing these age-old truths back into print.
Then I saw that there was one more ……続きを見る
