Dieser Sammelband präsentiert zentrale Forschungsbeiträge der Konferenz DERMARKENTAG 2021. Die alle zwei Jahre stattfindende Tagung führt Markenforscher und Markenpraktiker zusammen und greift jewei……続きを見る
A basic guide for startups with 15 hot tips to guide you through the process of planning, strategising and launching your new business from a branding perspective. This is for you if you have a grea……続きを見る
You're stuck. You have been for a while. From the outside looking in, you're "successful," but there's a calling in your heart nudging you toward radical change. Maybe you want to reinvent your care……続きを見る
This is an open access book. Culture is the spiritual activity and product of human society relative to economy and politics. The traditional concept of human beings believes that culture is a socia……続きを見る
This is an open access book.
Creativity is a difficult concept, how can it best be defined, understood, applied, and practiced? This book provides important answers to these questions.
Technology ca……続きを見る
The first edition of this book established itself as required reading for all those interested in the development of the fashion business. There are other books on contemporary dress, but this accou……続きを見る
This book is about the application of ergonomics in handicraft manufacturing and design keeping in mind the two sets of users, craftsmen and customers buying handicraft items. Written in an easy to ……続きを見る
This is the first book available on the market that shows people how to create more advanced data visualizations in the Excel software tool.
It provides step-by-step instructions and downloadable E……続きを見る
Dieses Buch beschreibt, wie Kooperationen zwischen Unternehmen und Non-Profit-Organisationen erfolgreich gestaltet werden können. Denn Unternehmen wollen und müssen mehr gesellschaftliche Verantwort……続きを見る
What's the first image that comes to mind when you think of your favorite brand?
Do you want your brand to have a standing chance to be positioned at par with your competitors, or even exceed them?
……続きを見る
Universal Principles of Design, Completely Updated and Expanded Third Edition is a comprehensive, cross-disciplinary encyclopedia, now with fully updated references for existing entries and expanded……続きを見る
Hop into this uplifting little book, filled with positive affirmations on self-love and empowerment, as told by the internet's beloved mushroom frog
"Don't forget about the subtle magic that is happ……続きを見る
A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive app……続きを見る
This ambitious text is a monograph about human experiences concerning the potentialities, capacities, and features of humankind from the wholeness of the collective mind body spirit. The purpose in ……続きを見る
The official behind-the-scenes companion to Dungeons & Dragons: Honor Among Thieves, featuring cast and crew interviews, photos, and insights about making the film
For fans of Dungeons & Dragons and……続きを見る
Take your design work to the next level with Making and Breaking the Grid: A Graphic Design Layout Workshop (Third Edition), the essential easy-to-use guide for designers working in every medium.
Wi……続きを見る
著者:Sergio Sayago
出版社: Springer International Publishing
発売日: 2023年05月27日
This book provides an interdisciplinary synthesis of the topic of culture in the context of Human-Computer Interaction (HCI) and a structured overview of a large body of HCI research on (and with) c……続きを見る
Make to Know: From Spaces of Uncertainty to Creative Discovery will change the way you think about creativity. The book upends popular notions of innate artistic and visionary genius and probes inst……続きを見る
"Passion And Prosperity" is a groundbreaking book that reveals the secrets to unlocking the power of your passions for lasting financial success. Drawing on the latest research in neuroscience, psyc……続きを見る
If you're looking to take your business to the next level, then I highly recommend picking up a copy of "Mastering the Art of Branding for Business Success". This book is a comprehensive guide that ……続きを見る
Design is part of ordinary, everyday life, to be found in every room in every building in the world. While we may tend to think of design in terms of highly desirable objects, this book encourages u……続きを見る
出版社: Springer International Publishing
発売日: 2023年06月03日
Through a series of highly speculative contributions by both leading and highly acclaimed practitioners and theorists, this book gives a new comprehensive overview of architectures’ most recent prac……続きを見る
著者:Vanessa Gerrie
出版社: Rutgers University Press
発売日: 2023年06月16日
Twenty-first century fashion practice has become increasingly borderless and diverse in the digital era, calling into question the very boundaries that define fashion in the Western cultural context……続きを見る
Dieses Buch zeigt, wie die CEO-Reputation als strategischer Faktor in kleinen und mittelgroßen Unternehmen gezielt gemanagt werden kann. Denn CEOs sind die ersten und obersten Botschafter:innen eine……続きを見る
This book reports on innovative research and practices in contemporary design, showing how to integrate different concepts and discussing the emerging role of design in different field, its meaning ……続きを見る
著者:Ralf T. Kreutzer
出版社: Springer Fachmedien Wiesbaden
発売日: 2023年06月09日
Dieses Buch zeigt, wie Verantwortliche auf allen Unternehmensebenen die Herausforderungen einer nachhaltigen Unternehmensführung souverän meistern können. Hierzu werden konkrete Handlungskonzepte pr……続きを見る
Collage and Architecture remains an invaluable resource for students and practitioners as the first book to cover collage as a tool for analysis and design in architecture.
Since entering the contem……続きを見る
著者:Karin Tehve
出版社: Taylor & Francis
発売日: 2023年06月26日
This book traces and explores the evolution of taste from a design perspective: what it is, how it works, and what it does.
Karin Tehve examines taste primarily through its recursive relationship to……続きを見る
出版社: Springer International Publishing
発売日: 2023年05月16日
This book provides an interdisciplinary concept of digital working environments in industry 4.0 to enable the implementation of the digital twin of humans.
Information and communication technology i……続きを見る
Amid 150,000 people, the author re-meets an old schoolmate at the Vietnam Veterans Memorial Dedication in
Washington, DC on November 13, 1982**,** and what unfolds is a love story between two unlike……続きを見る