著者:John Jantsch
出版社: Penguin Publishing Group
発売日: 2010年05月13日
The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.
The power of glitzy advertising and elaborate marketi……続きを見る
著者:Thomas Oliver
出版社: Random House Publishing Group
発売日: 2013年10月09日
“Examines why the set-in-its-ways Coca Cola Company tampered with a drink that had become an American institutionーand blundered into one of the greatest marketing triumphs of all time.”ーNew York
O……続きを見る
In the wake of an acrimonious debate on big dams the World Bank brokered a global agreement on financing as well as on the sharing of the rewards and risks of the controversial Nam Theun 2 hydroelec……続きを見る
This book presents comprehensive coverage of project finance in Europe and North America. The Second Edition features two new case studies, all new pedagogical supplements including end-of-chapter q……続きを見る
How you too can learn the presentation secrets behind today's greatest CEOs
Acclaim for 10 Simple Secrets of the World's Greatest Business Communicators
"As a leader, you have to do more than p……続きを見る
著者:Mark Buckshon
出版社: Mark Buckshon
発売日: 2015年05月09日
How can architectural, engineering and construction businesses profit from social media? Learn the do's and don'ts of Facebook, Twitter, LinkedIn, Google Plus and other services and what you can act……続きを見る
The Broadband Strategies Handbook is a guide for policymakers, regulators, and other relevant stakeholders as they address issues related to broadband development. It aims to help readers, particula……続きを見る
This paper describes the characteristics of public investment management (PIM) in seven EU countries as it applies to a single sector transport infrastructure. The report highlights some of the comm……続きを見る
The must-read summary of Guy Kawasaki's book: "Enchantment: The Key to Attracting People to Your Company".
This complete summary of the ideas from Guy Kawasaki's book "Enchantment" shows that even i……続きを見る
The must-read summary of Stephen Flynn's book: “The Edge of Disaster: Rebuilding a Resilient Nation”.
This complete summary of "The Edge of Disaster" by Stephen Flynn outlines the author's argument ……続きを見る
The must-read summary of Thomas Sowell's book: "Applied Economics: Thinking Beyond Stage One".
This complete summary of "Applied Economics" by Thomas Sowell, a renowned American economist and social……続きを見る
Process and input-output analysis have emerged as the two principal methods of analyzing health risks of energy technologies. This book describes applications and differences between these two metho……続きを見る
Heavy Current Electricity in the United Kingdom: History and Development focuses on the history and development of the electricity supply industry in the United Kingdom. The laws passed by Parliamen……続きを見る
Vulnerability to sudden supply chain disruption is one of the major threats facing companies today. The challenge for businesses today is to mitigate this risk through creating resilient supply chai……続きを見る
Nuclear Power Hazard Control Policy presents an analysis of the factors that appear to have influenced the formation and form of nuclear power hazard control policy in Britain. Particular attention ……続きを見る
Occupational Health Practice is a comprehensive account of the practice of protecting and improving the health of people at work, with some emphasis on the special needs of workers in developing cou……続きを見る
All you need to execute a project perfectly
A new edition of the classic project management book is here, revised and updated with even more guidelines and real-world examples. This expanded fifth e……続きを見る
Trade and transport corridorsーmajor routes that facilitate the movement of people and goods between regions and between countriesーhave existed for millennia. They enable regions and countries to o……続きを見る
著者:Majeed Ahmad
出版社: Majeed Ahmad
発売日: 2015年05月11日
What is 4G? Why is everybody talking about LTE? Gain the knowledge and skills about fourth generation wireless (4G) technology landscape where Long Term Evolution (LTE) networks are reshaping the ne……続きを見る
Not until 1997 did a female become chief executive officer of a Fortune 500 corporation (Jill Barad, at Mattel Toy Co. Women’s progress since that time has been in fits and starts, exceedingly slow.……続きを見る
著者:J. A. Hobson
出版社: Taylor & Francis
発売日: 2010年07月02日
First published in 1913, this Routledge Revivals title reissues J. A. Hobson’s seminal analysis of the causal link between the rise in gold prices and the increase in wages and consumer buying power……続きを見る
Extrastatecraft is the operating system of the modern world: the skyline of Dubai, the subterranean pipes and cables sustaining urban life, free-trade zones, the standardized dimensions of credit ca……続きを見る
Electrical Load-Curve Coverage covers the proceedings of the Symposium on Load-Curve Coverage in Future Electric Power Generating Systems, organized by the Committee on Electric Power, United Nation……続きを見る
In 1871, a tiny nation, just four years oldーit's population well below the 4 million markーdetermined that it would build the world's longest railroad across empty country, much of it unexplored. T……続きを見る
We Have a World-Class Mess . . . Now What?
Amid the carnage of bankruptcies, soaring unemployment, and millions of families losing their homes during the financial crisis of 2007–2009 lay the bloody……続きを見る
With a foreword by Alex Osterwalder.
The future of work is already here.
Customers are adopting disruptive technologies faster than your company can adapt. When your customers are delighted, they ca……続きを見る
**New York Times Bestseller
The epic account of how one narrow ribbon of water forever changed the course of American history.**
The history of the Erie Canal is a riveting story of American ingenui……続きを見る
著者:Tony Wall
出版社: Taylor and Francis
発売日: 2013年03月05日
Broadly, a Public-Private Partnership (or PPP) is any collaboration between the public and private sector, but research in the UK has tended to focus on those that have been used for major infrastru……続きを見る
著者:Gregory B Vit
出版社: Taylor and Francis
発売日: 2013年06月07日
Banks take very large risks by consistently herding in the same perilous directions while believing they are safe and unique. This book presents a risk management framework to understand conformity ……続きを見る