NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”ーTime
How much do we know about why we buy? What truly influences our decisi……続きを見る
著者:Dawn Burton
出版社: Taylor & Francis
発売日: 2012年08月06日
The language of credit and debt is almost ubiquitous in daily life. In advanced modern societies, financial institutions and other organizations have become increasingly active in lending money to c……続きを見る
This book provides insight into the potential for the market to protect and improve labour standards and working conditions in global apparel supply chains. It examines the possibilities and limitat……続きを見る
Christian A. Ullrich investigates the optimization potential of integrated supply chain scheduling approaches. Considering a company-internal supply chain, the author´s first research question is wh……続きを見る
著者:John Williams
出版社: Taylor & Francis
発売日: 2013年12月04日
This book discusses the issues of integration within food and fibre supply chains and the challenges in managing price risk. The problems of integration and price risk are interwoven in agricultural……続きを見る
In todays competitive business climate, companies with effective procurement strategies are beginning to separate themselves from the competition. Successful purchase order management (POM) is now a……続きを見る
Shopper Marketing details how marketers can influence the buying decision in-store. The 35 contributors from top companies around the world have packed the book with practical advice on shopper need……続きを見る
Vulnerability to sudden supply chain disruption is one of the major threats facing companies today. The challenge for businesses today is to mitigate this risk through creating resilient supply chai……続きを見る
Transform purchasing operations from reactive to proactive supply management
Written for purchasing managers, Proactive Purchasing in the Supply Chain reveals how to use the latest and best procurem……続きを見る
Priceless business valuation methods made easy!
Business valuation is one of the toughest classes in any business curriculum. And it's one of the most important. Master this critical topic, and you'……続きを見る
Anti-consumerism has become a conspicuous part of contemporary activism and popular culture, from ‘culture jams’ and actions against Esso and Starbucks, through the downshifting and voluntary simpli……続きを見る
A voice of reason has emerged from the credit and car selling industries. In clear, easy-to-follow language, Mark explains how to avoid everything you hate about the car buying experience. If you're……続きを見る
How can organizations ensure that they can get best value for money in their procurement decisions? How can they stimulate innovations from their dedicated suppliers? With contributions from leading……続きを見る
著者:Bonacorsi, Bob
出版社: Happy About
発売日: 2014年04月21日
Strategic pricing is a game-changing process for business-to-business pricing in todays highly competitive global markets.
It continues to have a significant, positive impact on the profitability of……続きを見る
For students who want to advance their understanding of company logistics and supply chains, the author examines how a number of firms in a supply chain work together to create a flow of products an……続きを見る
Want to invest in real estate, but you feel you are still a beginner, and you do not have enough cash? Well, there's a very good opportunity for you to learn how to select good properties, and at th……続きを見る
Procurement Project Management Success integrates supply management best practices and processes with those applicable from the field of project management. It explains how to initiate, plan, manage……続きを見る
A la cart is for suppliers, producers, processors and others in the food industry who want to understand what is important to food retailers. Everyone in the food industry needs to understand what r……続きを見る
The word "Cost Reduction" usually sends shivers to any employee as the first thing that comes on their mind is they may be next in line to be retrenched (worst case scenario). Alternatively, the cos……続きを見る
Using numerous real-life examples from global technology corporations, and with a foreword from Tim Curran the Chief Executive Officer of the Global Technology Distribution Council, Technology Distr……続きを見る
著者:Ling Li
出版社: World Scientific Publishing Company
発売日: 2014年07月18日
Managing Supply Chain and Logistics: Competitive Strategy for a Sustainable Future explores practical ways of investing in a sustainable future through real-world cases which demonstrate various sup……続きを見る
Knowledge management has been widely applied to various industries as a good strategy to help improve firms’ performance. As globalisation accelerates and international trade increases more and more……続きを見る
出版社: Springer International Publishing
発売日: 2016年05月31日
This book contains 11 papers from the 8th Workshop on Global Sourcing, held in Val d’Isère, France, during March 23–26, 2014, which were carefully reviewed and selected from 42 submissions.
They are……続きを見る
Dnes, dřív než kdy jindy, je důležité pochopit, že nejenom zákazníci jsou klíčoví pro naše podnikání. Nemůžeme vyrobit ani kus produktu bez dodavatelů, kteří odvedou svoji práci na jedničku a dodají……続きを見る
This book examines the management of Procuring Complex Performance (PCP) in large-scale programmes that includes the downstream support phase in sectors such as construction, healthcare, transport, ……続きを見る
著者:Steve Carter
出版社: Steve Carter
発売日: 2015年05月17日
The world in general and business in particular, is getting more and more complex. Both private and public sector organisations are re-shaping by outsourcing, forming partnerships, collaborating in ……続きを見る
Supply Chain Management, Enterprise Resources Planning (ERP), and Advanced Planning Systems (APS) are important concepts in order to organize and optimize the flow of materials, information and fina……続きを見る
A company's success is determined by its ability to utilize all its assets. Yet two assets often neglected by the boardroom are the amount it spends on goods and services and the expertise of the or……続きを見る
WINNER: ACA-Bruel 2015 - Grand Prix
Businesses are going through rapid change due to an increased focus on sustainability and corporate responsibility, technological advances, geo-political and macr……続きを見る
This book examines the problem of managing the flow of materials into, through, and out of a system in order to improve the efficiency and effectiveness of materials management. The subject is cruci……続きを見る