著者:Franck Cochoy
出版社: Taylor & Francis
発売日: 2015年07月24日
Most marketing scholars implicitly consider independent merchants as conservative and passive actors, and study the modernization of retailing via department stores, chains and supermarkets. In this……続きを見る
著者:Mark Casson
出版社: Edward Elgar Publishing
発売日: 2018年02月23日
This book summarises Mark Casson’s recent research on the multinational enterprise. This work is firmly rooted in history and examines the evolution of the internalisation theory of the multinationa……続きを見る
Principles of Management: A Christian Perspective is a pedagogically solid business management text that examines the art and science of management from a Christian point of view. For students, the ……続きを見る