DigitAction : l'excellence en marketing digital à votre service Bienvenue dans l'univers de DigitAction, où l'excellence en marketing digital n'est pas seulement un objectif, mais une réalité quotid……続きを見る
This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, ……続きを見る
Global Business: Positioning Ventures Ahead alerts every business to the new windows of opportunity open to those willing to explore global markets. Authors Czinkota and Ronkainen bring readers quic……続きを見る
With Search Inside Yourself, Chade-Meng Tan, one of Google’s earliest engineers and personal growth pioneer, offers a proven method for enhancing mindfulness and emotional intelligence in life and w……続きを見る
Perfect for brokers, agents, and other real estate professionals, this handy guide brings together the best ideas from years of incredibly practical lists and checklists published in REALTOR Magazin……続きを見る
The capability approach has developed significantly since Amartya Sen was awarded the Nobel Prize in Economics in 1998. It is now recognised as being highly beneficial in the analysis of poverty and……続きを見る
The definitive guide to using social media as an integral part of your PR campaign.
Social media experts from all over the world explain in detail how to use the “wisdom of crowds” to connect inf……続きを見る
Il libro spiega tutto quello che devi sapere sui codici sconto da utilizzare nei negozi virtuali online e in più ti regala nuovi codici esclusivi ogni mese per fare acquisti nei più prestigiosi nego……続きを見る
Whether you've already started a t-shirt brand or are just an aspiring t-shirt entrepreneur with a dream the clothing industry can be one of the toughest to break into. LAUNCH A KICK-ASS T-SHIRT BRA……続きを見る
Is the nation state under siege? A common answer is that globalization poses two fundamental threats to state sovereignty. The first concerns the unleashing of centrifugal and centripetal forces - s……続きを見る
A guide to stepping off the corporate hamster-wheel and living a fuller, more rewarding life. Written by people that have successfully made a break for freedom, How To Escape Your 9-5 And Do Somethi……続きを見る
"John Zinkin's new book on Challenges in Implementing Corporate Governance is a welcome addition for board members and senior management on how to improve corporate governance in the post-crisis per……続きを見る
What follows is an account based upon my experiences working on the bullion desk for one of the largest players in the market. The events depicted are true and the spirits accompanying them are sole……続きを見る
In this updated paperback edition of a "rich, readable, and authoritative" Fortune) book, Wall Street Journal reporter Petzinger tells the dramatic story of how a dozen men, including Robert Crandal……続きを見る
Marketing and consumer research has traditionally conceptualized consumers as individuals- who exercise choice in the marketplace as individuals not as a class or a group. However an important new p……続きを見る
While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. This g……続きを見る
50 marques françaises, la plupart disparues mais pas oubliées... restées dans la mémoire collective par les biais des supports de l'époque, efficaces car faisant p……続きを見る
The book examines how AC/DC adhere to certain success factors, which can perhaps account for a portion of their dazzling success. At the same time the book explains how these success factors can be ……続きを見る
How is qualitative marketing and consumer research conducted today?
- What is rigorous research in this field?
- What are the new, cutting edge techniques?
Written for students, scholars, and market……続きを見る
With more and more people reaching out for their smartphones and tablets to shop online, mobile e-commerce is set to reach $86 billion by 2016 ー a development that brings along entirely new demands……続きを見る
A new era of global banking and insurance is emerging, with leading banks eager to serve international markets. This book explores the issues that arise for banks in their strategic choices as they ……続きを見る
This book offers a comprehensive and systematic examination of the issues involved within Ocean Economics. The oceans are the last frontier on Earth, and research and exploration are key to developi……続きを見る
Taking the step from being a member of a digital team to becoming a leader can be quite overwhelming. Having proven that you excel in the technical aspects of your job is most probably beyond questi……続きを見る
Diplomarbeit aus dem Jahr 2009 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1.5, Hochschule für Wirtschaft Zürich, Sprache: Deutsch, Abstract: Die vorliegende Arbeit wid……続きを見る
Bachelorarbeit aus dem Jahr 2007 im Fachbereich BWL - Investition und Finanzierung, Note: 2,3, DIPLOMA Fachhochschule Nordhessen; Abt. Bonn, 100 Quellen im Literaturverzeichnis, Sprache: Deutsch, Ab……続きを見る
Studienarbeit aus dem Jahr 2005 im Fachbereich VWL - Statistik und Methoden, Note: 2,0, Albert-Ludwigs-Universität Freiburg (für Betriebwirtschaftslehre IV), Veranstaltung: Marktforschung, 20 Quelle……続きを見る
Studienarbeit aus dem Jahr 2010 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,7, Universität der Bundeswehr München, Neubiberg (BWL), Sprache: Deutsch, Abstract: 'Bei a……続きを見る
Studienarbeit aus dem Jahr 2002 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 1,0, Fachhochschule Erfurt (Wirtschaftswissenschaften), Veranstalt……続きを見る
Diplomarbeit aus dem Jahr 2008 im Fachbereich BWL - Rechnungswesen, Bilanzierung, Steuern, Note: 2, Freie Universität Berlin, Sprache: Deutsch, Abstract: Die IFRS-Rechnungslegung gewinnt in Deutschl……続きを見る
Energize Your Leadership springs from a collaboration of 16 leaders from around the world who came together online. They recognized a lack of energy, excitement and sense of purpose in the leaders t……続きを見る