An instant must-read for everyone considering renting their recreational vehicle. This no-holds-barred soon-to-be bestseller shares the good, the fun, and the stress that comes from renting your per……続きを見る
Rural markets offer a sizable and resilient pool of consumers to organizations and marketers. This book offers a comprehensive understanding of the fundamentals of rural marketing that influence con……続きを見る
Advertising is a company’s major form of communication with the market; it is a component of the IMC system, having a special impact on the addressee, and is a form of persuasive communication affec……続きを見る
