Business & Finance 85

Written to celebrate the Institute's centenary, The Marketing Century explains: how the key elements of marketing have developed; how the various aspects of marketing contribute to performance; what……続きを見る

To celebrate the centenary of the most radical union in North America - The Industrial Workers of the World - this collection examines radical economics and the labor movement in the 20th Century. T……続きを見る

Climate change is without question the single most important issue the world faces over the next hundred years. The most recent scientific data have led to the conclusion that the globally averaged ……続きを見る

Organization structures do not fail, says Jay Galbraith, but management fails at implementing them correctly. This is why, he explains, the idea that the matrix does not work still exists today, eve……続きを見る

First Published in 2005. History books have told us for far too long that farming in Britain was, in the eighteenth century, Tull's drill, Townshend's turnips, and Bakewell's metamorphosis of the co……続きを見る

Emotional Intelligence in Action shows how to tap the power of EI through forty-six exercises that can be used to build effective emotional skills and create real change. The workouts are designed t……続きを見る

The former President of the United States, Bill Clinton and, at the time of publication, still current Prime Minister of the United Kingdom, Tony Blair have described their style of government as a ……続きを見る

Think And grow Rich is one of the most prestigious and treasured book in the field of motivational literature. This book can help you reach your highest potential and bring you great personal happin……続きを見る

Straightforward strategies for those who want to take control of the sale and join the winning top 5 percent of the sales force ?Get your foot in the door Control the sale without manipulation ?Cre……続きを見る

Globalization is the first volume which systematically encompasses the debates and the results of research of political scientists on all core aspects of the interrelation between politics and econo……続きを見る

The complete mind, body, and spiritual transformation based on a highly successful courseーnow in paperback! The Awakening Course is Joe Vitale's most recent breakthrough program explaining the four……続きを見る

The global financial crisis of 2007 to 2009 ruined businesses and banks, individuals and even nations, and seemed to land a mortal blow to the capitalist system. But capitalism was not destroyed, ra……続きを見る

Are you looking for a journey that will take you through The Dumbest Laws in the United States: Top 100, along with funny comments and a word puzzle? Then this book is for you. Whether you are looki……続きを見る

An inspiring business fable that champions leadership for the Everyman From bestselling author Chris Widener comes a compelling new story showing what you give and get when you lead. The story follo……続きを見る

This book explains the seven steps that can help you manage, control and maintain a career that will help fulfil your goals and ambitions. Whether you are unemployed and planning your next move, a g……続きを見る

Everyone agrees that firms should obey the law. But beyond what the law requires-beyond bare compliance with regulations-do firms have additional social responsibilities to commit resources voluntar……続きを見る

Silver Medal Winner, Social Networking, 2012 Axiom Business Book Awards Silver Medal Winner, Business and Leadership, 2012 Nautilus Book Awards The official word from Twitter on how to harness the p……続きを見る

Game Theory has become one of the main analytical tools for addressing strategic issues in the field of economics and is increasing its influence in other fields of social sciences. With the increas……続きを見る

This reissue, first published in 1978, confronts a whole range of international development issues: hunger, energy, supply, population growth, pollution, the state of the cities, nuclear proliferati……続きを見る

Pat Hutchinson established Quadrant 1 International and is currently Sales and Marketing Director at the company. Using NLP techniques long before she ever trained as an NLP trainer, Pat developed s……続きを見る

First Published in 1973. This volume seeks to fill the gap in history of finance and investment studies by looking at provincial stock exchanges and their importance in the areas of railway promotio……続きを見る

Analytics is one of a number of terms which are used to describe a data-driven more scientific approach to management. Ability in analytics is an essential management skill: knowledge of data and an……続きを見る

The foreman is usually regarded as a filter in a chain of command in industrial organizations. In this book, however, the author suggests that this view is not adequate, and he proposes instead a mo……続きを見る

"Geoff Burch is the master of persuasion" ーAllan Pease, International bestselling author of Why Men Don't Listen and Women Can't Read Maps This book will change your life. (Is that persuasive enoug……続きを見る

Your customers pay attention to how you attract and treat them. If you design customer processes, manage teams who communicate with customers and potential customers, or deal directly with them you……続きを見る

A complete approach to pain-free, productive performance appraisals that pay off all year round In Win-Win Performance Appraisals: Get the Best Results for Yourself and Your Employees , HR/training ……続きを見る

Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high q……続きを見る

An innovative approach to winning more profitable sales in the growing professional services industry In recent years, professional services providers have had to rethink their sales methods and ada……続きを見る

Developing Human Resources is aimed at managers wishing to understand their role in human resource strategy. In a clear, succinct way the authors cover the skills and techniques required to design a……続きを見る

At last, a more inspired approach to business. Business Genius describes how to grow your business more effectively through intelligent strategy and imaginative leadership, radical innovation and su……続きを見る