Corporate History 15

From acclaimed novelist and cultural historian Ruth Brandon comes a captivating dual biography of the legendary founders of the cosmetics industry, Helena Rubinstein and Eugène Schueller, creator of……続きを見る

The authors of the bestselling Competing on Internet Time (a Business Week top 10 book) analyze the strategies, principles, and skills of three of the most successful and influential figures in busi……続きを見る

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Financial journalist Riva Froymovich has good reason to be anxious about the financial turmoil facing Generation Y. This is her generation. Indeed, Generation Y has suffered the brunt of the financi……続きを見る

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“Dream, Believe, Dare, Do . . .” Though four simple words, this carefully crafted credo lies at the heart of Walt Disney’s enviable empire and has led The Walt Disney Company to prosperity for decad……続きを見る

Praised by the Chicago Tribune as "thoroughly and compellingly detailed history," Volumes I and II of Maury Klein's monumental history of the Union Pacific Railroad covered the years from 1863-1969.……続きを見る

The current economic crisis reveals just how central finance has become to American life. Problems with obscure securities created on Wall Street radiated outward to threaten the retirement security……続きを見る

Here is a who's who of business, thirty-one profiles of inventors, financiers, organizers, motivators, and gurus--a vivid, informative look at the history of management as seen through the lives of ……続きを見る

The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. The brands and firms which have shaped this industry, such as Avon, Coty, Estée ……続きを見る

Start With the Future and Work Back: A Heritage Management Manifesto is a lively, often amusing, but seriously perceptive take on the business of history and the history of business. The book explor……続きを見る

Un guide pratique et accessible pour tout savoir sur Amazon et son fondateur Jeff Bezos ! Au départ simple librairie en ligne, Amazon est devenu en moins de deux décennies le leader mondial du comme……続きを見る

First published in 1986. The free market is often associated with liberty and individualism, and this connection has been made for more centuries than is generally realised. This essays collected in……続きを見る

First published in 1984. This book represents a major study of union responses to the economic crisis of the 1970s and 1980s. Abjuring governmental or managerial outlooks, it argues that unions, as ……続きを見る

Fifty Key Figures in Management is a collection of biographies of fifty people who have helped to make management what it is today - through their ideas, writings and teachings, through practical ex……続きを見る

The Book of Matthew cautions readers that "Ye cannot serve God and mammon." But for at least a century conservative American Protestants have been trying to prove that adage wrong. In The Blessings ……続きを見る

Un guide pratique et accessible pour comprendre YouTube et sa stratégie d'entreprise Depuis sa création en 2005, YouTube connaît une constante évolution, couplée d’un succès toujours grandissant. Le……続きを見る

Family networks and wider personal social relationships - guanxi - have long been held to be a significant factor making for the success of many Chinese family businesses, and guanxi is often seen a……続きを見る

Das traditionsreiche Familienunternehmen Freudenberg, zu dem so bekannte Marken wie vileda® gehören, zählt zu den größten deutschen Industrieunternehmen. Die 497 Gesellschaften der Freudenberg Grupp……続きを見る

The Manhattan skyline is one of the great wonders of the modern world. But how and why did it form? Much has been written about the city's architecture and its general history, but little work has e……続きを見る

Zum Buch Anhand von Porträts ihrer herausragenden Akteure führt dieses Buch in die bis ins 19. Jahrhundert zurückreichende Geschichte der Volks- und Raiffeisenbanken ein, ohne diese auf ihre „Wegber……続きを見る

The reader will grab a front row seat and learn of the entrepreneurial roots of T.G.I. Friday's, a tumultuous start, the righting of the ship and the rise to the top of casual dining by the time the……続きを見る

Un guide pratique et accessible pour tout comprendre de Wikipédia et de son fabuleux succès ! Fondée en 2001 par deux Américains, l’encyclopédie en ligne Wikipédia représente à l’heure actuelle un s……続きを見る

Once a main-street shopfront dispensing tonics and extracts, Morris & Dickson Co. now competes with major players in the pharmaceutical distribution industry. Since 1841 presents an in-depth case st……続きを見る

Quince historias fascinantes, en las que se descubren los personajes ocultos detrás de las marcas más reconocidas en la historia y las estrategias que utilizaron en sus inicios para llegar a la situ……続きを見る

El libro cuenta la historia de la empresa pionera en el sector de la automoción en España enmarcada dentro del desarrollo del sector automovilístico en España; la lucha denodada de equipos sucesivos……続きを見る

Die Geschichte von C&A steht paradigmatisch für die Ökonomisierung und Rationalisierung der Herstellung und des Verkaufes von Kleidung seit Ende des 19. Jahrhunderts. Mark Spoerer beschreibt die wec……続きを見る

This book offers a thoroughly researched and accessibly written account of the John Lewis Partnership. It describes what the JLP is, how it works, and what other businesses can learn from it. The US……続きを見る

Every time you wheel a shopping cart through one of Walmart’s more than 10,000 stores worldwide, or swipe your credit card or purchase something online, you enter a mind-boggling logistical regime. ……続きを見る

In a period characterized by expanding markets, national consolidation, and social upheaval, print culture picked up momentum as the nineteenth century turned into the twentieth. Books, magazines, a……続きを見る