Corporate History 9

What Is Money? You see, there are many ideas of what people think money is. Some say it is a form of measurement. Yes, but a measurement of what? Wealth? In the olden days, people measured wealth by……続きを見る

Corporate governance is an area of key importance for students of comparative management and international business. This is particularly relevant in analyses of the post-socialist economies of the ……続きを見る

From bank bailouts and corporate scandals to the financial panic of 2008 and its lingering effects, corporate governance in America has been wracked by crises. Amid a weakening system of checks and ……続きを見る

All public relations emerges from particular environments, but the specific conditions of Israel offer an exceptional study of the accelerators and inhibitors of professional development in the hist……続きを見る

A revelatory journey inside the world of Fox News and Roger Ailesーthe brash, sometimes combative network head who helped fuel the rise of Donald Trump NEW YORK TIMES BESTSELLER • NOW A SHOWTIME LIM……続きを見る

In 1966, recent art college grad, John F. Tyson, became the first industrial designer hired by Northern Electric, Bell Canada’s modest manufacturing arm. In 2000, he retired as vice-president of adv……続きを見る

TWO E-BOOKS IN ONE The Starbucks Experience The Starbucks Experience contains a robust blend of home-brewed ingenuity and people-driven philosophies that have made Starbucks one of the world's “most……続きを見る

Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. Over the years it has used flattery, seduction, s……続きを見る

The collection of lectures and publications from the Schumacher Center for a New Economics represents some of the foremost voices on a new economics. David Ehrenfeld examines the consequences of "th……続きを見る

In June of 1962, the Canadian Pacific Railway announced a proposal to redevelop part of its reserved land in the heart of downtown Calgary. In an effort to bolster its waning revenues and to redefin……続きを見る

How did the conduct of business come to be so different in different countries? Why are some less developed countries in the process of rapid industrialization while so many others remain poor? Anal……続きを見る

50 marques françaises, la plupart disparues mais pas oubliées... restées dans la mémoire collective par les biais des supports de l'époque, efficaces car faisant p……続きを見る

How Excessive Risk Destroyed Lehman and Nearly Brought Down the Financial Industry “Uncontrolled Risk will ruffle feathersーand for good reasonーas voters and legislators learn the diffi cult lesson……続きを見る

Learn and profit from the early writings of a financial genius Benjamin Graham is widely known as the father of Value Investing, and mentor to Warren Buffett. But Graham made another critically impo……続きを見る

Begun as a social experiment in 1937, Air Canada has evolved into one of the world’s greatest airlines. Air Canada: The History explores a modern miracle that has made commercial air travel in our c……続きを見る

An insightful, behind-the-scences portrait of the technology giant Apple Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobs……続きを見る

Money Mania is a sweeping account of financial speculation and its consequences, from ancient Rome to the Meltdown of 2008. Acclaimed journalist and investor Bob Swarup tracks the history of specula……続きを見る

The ebook of the critically acclaimed popular history book: the story of the South Sea Bubble which in Balen’s hands becomes a morality tale for our times. A classic collision of political ambition,……続きを見る

The eccentric story of one of the most bizarre marriages in the history of British business: the invention of the world's first office computer and the Lyons Teashop. The Lyons teashops were one of ……続きを見る

The delicious true story of the early chocolate pioneers by the award-winning writer, and direct descendant of the famous chocolate dynasty, Deborah Cadbury In 'Chocolate Wars' bestselling historian……続きを見る

An illustrated guide to chocolate that every self-respecting chocoholic should read. Do you remember when a Snickers was a Marathon? And when you could burst in to a sweet shop and ask for ‘an Olive……続きを見る

IBM is in serious trouble. Big Blue, as the company is known, tends to rely for its success on magical thinking but that magic ran out a long time ago. The company got in trouble back in the 1990s a……続きを見る

"Ich schildere die Entwicklung der Ford-Automobil-Gesellschaft nicht etwa aus persönlichen Gründen. Ich predige keineswegs: Gehe hin und tue desgleichen. Ich versuche nur, nachdrücklich darauf hinzu……続きを見る

The inspiring stories of 6 people who changed history. Contents: Henry J Heinz, the man who invented tomato ketchup William Lever who made millions from soap Michael Marks, founder of the Marks and ……続きを見る

A fascinating chronicle of how celebrity has inundated the world of fashion, realigning the forces that drive both the styles we covet and the bottom lines of the biggest names in luxury apparel. Fr……続きを見る

“Fascinating, strange, sad, funny, and entirely engrossing, The Great Beanie Baby Bubble is a smart, engaging book that’s as much about the odd saga of these plush toys as it is about the nature of ……続きを見る

Management History is not simply a book about the history of business or even the history of management. The goal of this book is to demonstrate that despite the relative newness of management scien……続きを見る

L’ebook 9 storie di ordinaria innovazione, curato da Giusi Carai e Alessio Neri, vuole rispondere alla domanda "Cos'è l'innovazione?", attraverso la viva voce dei 9 team di innovatori reggini che ha……続きを見る

Gael Linn celebrates its sixtieth birthday in 2013. To mark the occasion, this book describes one of the most imaginative and innovative organisations in Irish social, cultural and business life. Be……続きを見る

From Fruit Shed to Fortune 500: The inside story of ROLM and its continuing influence on Silicon Valley Decades before Facebook, seven years before Apple, four young men were hard at work in a prune……続きを見る