著者:Rosemary Lucas
出版社: Taylor & Francis
発売日: 2004年07月31日
Uniquely combining employment relations and the hospitality and tourism fields, this book draws on recently published sources to give readers a comprehensive and internationally comparative perspect……続きを見る
Sport and Tourism: Globalization, Mobility and Identitymarks a new era in sport tourism texts. Written by global experts whose previous collaborations have been integral to the development of the fi……続きを見る
著者:David Newsome
出版社: Taylor & Francis
発売日: 2006年08月11日
Geotourism is tourism surroounding geological attractions and destinations. This unique text uses a wealth of case studies to discuss the issues involved in the management and care of such attractio……続きを見る
First Published in 2003. The development of tourism and tourism public policy, and the strategic management of failure of tourism to realize its commercial potential are all considered in this book.……続きを見る
The International Encyclopedia of Hospitality Management is the definitive reference work for any individual studying or working in the hospitality industry. There are 185 Hospitality Management deg……続きを見る
The Handbook of the London 2012 Olympic and Paralympic Games is the first authoritative and comprehensive account of the world’s greatest sporting and cultural event. It tells the complete story of ……続きを見る
著者:Kaye Sung Chon
出版社: Taylor & Francis
発売日: 2013年07月04日
Make the most of the potential for tourism and hospitality in Southeast Asia!Tourism is known as the world's fastest growing industry, but until now there has been precious little published on the i……続きを見る
'Absorbing and delightful' Elizabeth Buchan, Sunday Times
'For anyone who likes good storytelling ... it is like being reunited with old friends' Sunday Express
Every table at Quentins restaurant in……続きを見る
Jesse Browner leads the way back through Western civilization, from a present-day poker game where Browner's devastatingly delicious sandwiches leave the best players penniless, to the ancient Greek……続きを見る
著者:Derek Taylor
出版社: Taylor & Francis
発売日: 2012年05月04日
'Hospitality Sales and Promotion' is the essential guide for every manager in the hospitality industry wanting to achieve maximum profits from their sales promotions. Practical and down-to-earth, th……続きを見る
Now in its second edition, the successful 'Development and Management of Visitor Attractions' has been fully revised and updated to cover the latest issues in this ever-changing area of tourism. New……続きを見る
International Cases in Tourism Management includes:
* Profiles of individual companies
* Case studies on destination management and marketing
* Material on different management functions in tourism,……続きを見る
著者:Keith Waller
出版社: Taylor & Francis
発売日: 2009年11月03日
The food and beverage aspect of hotel operations is often the most difficult area to control effectively, but it plays a crucial role in customer satisfaction. Improving Food and Beverage Performanc……続きを見る
This book provides a complete overview of timeshare development and operation models. The authors take a comprehensive look at the present and future of this growing segment of the hospitality indus……続きを見る
著者:David Weaver
出版社: Taylor & Francis
発売日: 2007年03月30日
Sustainable Tourism comprehensively examines the theoretical and applied dimensions of contemporary sustainable tourism from a global perspective. Using international case studies and examples, it p……続きを見る
What makes a restaurant hot? Whose name do you need to drop to get a table? Why is one place booked solid for the next nine months while somewhere equally delicious is as empty and inhospitable as t……続きを見る
Over the past three decades, tourism has emerged as a major force in the global economy, with most countries, whether developed or developing, having increasing opportunities to participate, as both……続きを見る
著者:Ian Yeoman
出版社: Taylor & Francis
発売日: 2009年06月04日
By 2030, China will be the world’s largest tourism destination, holidays in Outer Space will be the ultimate luxury experience, extreme Swedish ironing will be an Olympic Sport, embedded technologie……続きを見る
Cross-Cultural Behaviour in Tourism: Concepts and Analysis is important reading for those in the following areas of industry:
* Tourism: illustrates the importance of cultural background in the tour……続きを見る
Hospitality: a social lens follows on from the unique contribution made by In Search of Hospitality: theoretical perspectives and debates. It progresses debate, challenges the boundaries of ways of ……続きを見る
著者:Clare Weeden
出版社: Taylor & Francis
発売日: 2013年08月15日
What is important to ethical consumers when thinking about going on holiday and how do they incorporate their lifestyle choices into these holidays? What values inform their lifestyles and how do th……続きを見る
Due to its centrality to the processes of transnational mobilities, migration and globalization, tourism studies has the potential to make a significant contribution to understanding the postcolonia……続きを見る
This landmark publication brings together some of the most perceptive commentators of the present moment to explore core ideas and cutting edge developments in the field of Leisure Studies. It offer……続きを見る
The making and consuming of tourism takes place within a complex social milieu, with competing actors drawing into the ‘product’ peoples’ history, culture and lifestyles. Culture and people thus bec……続きを見る
Drawing from case studies of marginalized individuals in Mexico and the U.S., this book explores the colonizing concept of illiteracy, as well as how the long social history of conquest and coloniza……続きを見る
著者:Kirsten Holmes
出版社: Taylor & Francis
発売日: 2012年05月16日
Recent years have seen an explosion in research on tourism volunteering. Volunteers are an essential part of tourism, whether they are volunteering in their local museum, at a sporting mega-event, a……続きを見る
This volume offers new insight into an important and largely under-examined area of marine leisure and tourism: scuba diving tourism. Knowledge of scuba diving has long been hidden among broad discu……続きを見る
著者:Bruce Prideaux
出版社: Taylor & Francis
発売日: 2009年06月04日
Destination management and resort development and planning are strong core areas in the final year of most undergraduate degrees and a popular area of study at postgraduate level.
Using original cas……続きを見る
Get the competitive edge in a fierce market!
Effective market segmentation approaches can show a company which customer group is most profitable and how to best serve their needs. Segmentation Strat……続きを見る
Destination marketing is more challenging than other goods and services. The basis of competitive advantage shifts from tourism resources only (destination marketing) to a location-based or city-wid……続きを見る