Hospitality, Tourism & Travel 18

Provides practical advice on the use of quantitative techniques used in tourism. Thoroughly revised and updated, the new edition includes new guidelines for domestic and international statistics pro……続きを見る

A multidisciplinary approach to the challenges of developing a complete package for convention and event tourism To be successful in today’s competitive convention and event tourism market, communit……続きを見る

The first summer Youth Olympic Games (YOG) were held in Singapore in 2010 and the first winter Youth Olympic Games in Innsbruck in 2012. The IOC hopes that the YOG will encourage young people to be ……続きを見る

Learn about new strategies to improve service, quality, and profitability for quick service restaurants!Quick Service Restaurants, Franchising, and Multi-Unit Chain Management examines a variety of ……続きを見る

The tourism industry, as one of the main drivers of creative economy, gains more importance in growth policies both at national and regional levels. However traditional tourism destinations now face……続きを見る

This book on events-related research marks a watershed in the development of a "Nordic School" of festival and event research. Each of the chapters presents a new and interesting approach to the stu……続きを見る

National parks have always been an emotive and iconic symbol, ever since the first parks of the modern era were created in the mid-nineteenth century. This book, based on original research, delves d……続きを見る

This is a timely and easily accessible book that addresses a number of issues that are of central concern to the development of tourism studies. It will also be of interest to those in cultural stud……続きを見る

The SAGE Course Companion in Travel and Tourism is an accessible introduction to the subject that will help readers extend their understanding of key concepts and enhance their thinking skills in li……続きを見る

This significant and timely volume aims to provide a focused analysis into tourist experiences that reflect their ever-increasing diversity and complexity, and their significance and meaning to tour……続きを見る

China has already taken the place of Japan and become the No.1 outbound tourism market. According to World Travel Organization, there will be 100 million Chinese traveling abroad in 2020. As a touri……続きを見る

Don't let technology intimidate you! This E-Booklet teaches common sense ways to avoid embarrassing Audio Visual Situations while you are giving a presentation from an experienced Audio Visual Tech.……続きを見る

What is the place of leisure in societies where people complain of ′over-work′? How do personal freedom and choice relate to the inequalities of class, gender, disability and ethnicity? This critica……続きを見る

Tourism energizes economies and fuels the economic transformation of countries from Cape Verde to South Africa. Its benefits are clear: it can trigger infrastructure improvements, create good jobs, ……続きを見る

With the televised events of 1989, territories of Eastern and Central Europe that had been marked as impenetrable and inaccessible to the Western gaze exploded into visibility. As the narratives of ……続きを見る

Tourism has become increasingly ‘exotic’, a process made possible by low-cost charter tourism and cheaper air tickets. Faraway and evermore ‘exotic’ holidays are becoming widespread and within reach……続きを見る

Since the post World War Two boom in private automobile ownership, Drive Tourism has transformed the tourism landscape by facilitating dispersal and the growth of attractions and tourism related inf……続きを見る

The United States continues to provide opportunities for travel and tourism to domestic and international travellers. This is the first book to offer students a comprehensive overview of both touris……続きを見る

This new edition of The Economics of Tourism reflects the tremendous changes that have occurred in the tourism sector in the last twelve years. It recognizes that the nature of tourism demand and su……続きを見る

To consume tourism is to consume experiences. An understanding of the ways in which tourists experience the places and people they visit is therefore fundamental to the study of the consumption of t……続きを見る

The "Serious Leisure Perspective" (SLP) is a theoretical framework that can help us understand the complexities of modern leisure as both an activity and an experience. Bringing together the study o……続きを見る

THE CLASSIC guide to develop a marketing plancompletely updated! The newly revised Marketing Planning Guide, Third Edition is the step-by-step guide that gives you the tools to prepare an effective ……続きを見る

This innovative and timely volume moves beyond existing operational and pragmatic approaches to events studies by exploring sports events as social, cultural, political and mediatised phenomena. As ……続きを見る

Jerusalem is a city with a singular nature. Home to three religions, it contains spiritual meaning for people the world over; it is at once a tourist destination and a location with a complex politi……続きを見る

The dynamics of trust and distrust are central to understanding modern society, social relations, and development processes. However, numerous studies suggest that societal trust and citizen’s trust……続きを見る

The growth of events and festivals has been significant over the last decade and a wide range of skills are essential to ensure those events are successful. This requirement has been instrumental in……続きを見る

Don’t wait until it’s too late to learn how to manage a crisis situation The impact of crises on tourism has increased in the last ten years in response to terrorism, war, health emergencies, and na……続きを見る

Processes of globalization have led to diasporic groups longing for their homelands. One such group includes descendants from African ancestors displaced by the trans-Atlantic slave trade, who may b……続きを見る

The Secrets to Succeeding in Network Marketing Offline and Online can be just the ticket. If you're looking to be financially independent, own your own business, have more spare time, and work from ……続きを見る

Only 7 percent of communication is verbal and 38 percent is vocal (pitch, speed, volume, tone of voice). The largest chunk then, 55 percent, is visual (body language, eye contact). People form 90 pe……続きを見る