Rebirth of the Cool, L’avant-garde, salut des industries culturelles d’Alexandre Sap, Préface de Jacques Séguéla
Trois ans après «Du Rock et des Marques» paru aux éditions Maxima, Alexandre Sap, anc……続きを見る
Imagine having a business that doesn't need to chase customers because they come to you naturally, genuinely, and with real interest in what you offer. That's what inbound marketing achieves, and th……続きを見る
Marketing de Afiliados para Principiantes: Tu Guía Paso a Paso para Ganar Dinero en Línea de Forma Inteligente
¿Te gustaría generar ingresos en línea sin necesidad de crear tus propios productos? Ma……続きを見る
Nachhilfe für Brand Manager!
Lässt sich heute nur noch verkaufen, was billig ist? Nein, es gibt sie noch, die praktisch unvergänglichen Marken, die trotz der "Geiz ist geil"-Mentalität ungeminderte ……続きを見る
In today's fast-paced digital world, marketers face an overwhelming number of tools, platforms, and technologies designed to optimize every facet of marketing. From social media management to SEO, c……続きを見る
In the age of hyper-digital transformation, branding is no longer just a logo or a campaignーit’s a science, a discipline, and a long-term strategy. In Creative Brand Marketing, global marketing str……続きを見る
Ever wonder why some businesses land big clients while others scramble for scraps? IMPACT for B2B Marketing Strategies: Succeeding in Business Markets, from the IMPACT Marketing Series: A Complete C……続きを見る
Looking to develop the skills and strategies needed to excel as a key account manager and drive profitable growth?
The High-Performing Key Account Manager is a practical, aspirational guide tailored……続きを見る
Are you ready to stop guessing and finally discover the online business model that best fits your life, strengths, and goals?
Your Best Online Business Match is the guide you've been looking for, wh……続きを見る
Forget what they taught you about sales. This is war. Tribe of Closers isn’t a book. It’s a battle cry. Born from the trenches, forged in rejection, and sharpened through brutal field experience, th……続きを見る
Return to the Coca-Cola Trail is a second visit with more people and to more places where bottling Coca-Cola was born. It's not just a book, it's a collection of memories. It's another journey to be……続きを見る
著者：Amina Yakubu
出版社： Emphaloz Publishing House
発売日： 2021年09月25日
The Future of Supply Chain: Harnessing Data, AI, and Human Expertise is a forward-looking, deeply insightful guide for anyone who wants to understand where the world of logistics and operations is h……続きを見る
¿Alguna vez te has preguntado qué ocurre tras las bambalinas de una agencia de marketing? ¿Qué sucede cuando la creatividad choca de frente con la realidad (y con un cliente con más dudas que un agu……続きを見る
"B2B Sales in Europe: Win more Yes from the Buyers. A No-Fluff Field Notes" is a hands-on guide that flips the sales perspective and immerses readers into the mindsets of the corporate buyer. Drawin……続きを見る
How can you harness AI in marketing while building trust and delivering lasting results?
Ethical AI in Marketing equips mid-career marketing professionals with the strategies, principles and tools t……続きを見る
Stop guessing. Start growing.
In today's digital landscape, it's easy to drown in data and still have no idea what's actually driving your results. The secret isn't tracking everything ー it's track……続きを見る
In a world where consumer consciousness and corporate responsibility are no longer optional, "Environmental Marketing: A Modern Approach" provides a comprehensive and practical guide to building suc……続きを見る
This comprehensive approach serves as an essential textbook for students and professionals seeking to master the complexities of marketing in a globalized world. Moving beyond the fundamentals of do……続きを見る
著者：Penny E. Peroff
出版社： AMZ Book Publishing Services
発売日： 2025年08月08日
Pimps, prostitutes and other corporate misfits is an insightful and gripping memoir of a seasoned Human Resource professional, Felicity Underwood, who has spent over two decades in the trenches of c……続きを見る
Master the art of developer marketing and make it big in the AI Gold Rush.
During the California Gold Rush, it wasn't the miners who struck it rich-it was the merchants selling them picks and shovel……続きを見る
What You'll GainIf you've ever dreamed of seeing your product on the shelves of top retailers, this book will show you exactly how to get there. It's packed with real-world strategies to help you pi……続きを見る
How can you create B2B content marketing strategies that deliver predictable growth?
B2B Content Marketing Strategy is a practical guide for mid-career marketers who want to implement human-centric ……続きを見る
著者：Ronan Massez
出版社： LID Editorial
発売日： 2025年09月29日
Human-Centric Marketing. Conquista corazones, genera resultados es una obra que redefine el papel del marketing en el siglo XXI. En lugar de enfocarse únicamente en productos o consumidores como cif……続きを見る
The Attention Architect is a book born out of professional unease and a recognition that the old digital playbook no longer works. For years, businesses optimized for platforms chasing followers, de……続きを見る
Superior Sales Success
#1 New Release in Global, Direct, and Industrial Marketing
You are competing with the top salespeople in your industry for the same customers. For each sales opportunity there……続きを見る
A sua paixão por criar conteúdo transformou-se numa prisão? A alegria de criar foi substituída pela ansiedade das métricas e pela pressão de alimentar o algoritmo? Você não está sozinho.
A Máquina d……続きを見る
Business networks consist of interconnected business relationships that evolve over time. The main notion is that firms coordinate business activities and adapt their resources towards counterparts ……続きを見る
The Art of Intelligent Selling mengajak Anda memahami dunia penjualan bukan sebagai aktivitas menjual produk, melainkan sebagai seni memahami manusia, mengelola energi, dan menciptakan nilai yang be……続きを見る
著者：Danilo Zatta
出版社： Taylor & Francis
発売日： 2025年12月12日
After-sales pricing has become a key priority of every company that manages parts operations. Written in a simple and readable way, Smart Parts Pricing is a concrete guide to support the transition ……続きを見る
