The Sage Handbook of Industrial Marketing addresses the dynamic and complex landscape of industrial marketing, emphasizing the unique challenges and opportunities within business-to-business transac……続きを見る
In today's crowded LinkedIn landscape, attention is the most valuable currencyーand most professionals are losing the battle. LinkedIn Pitching Formula unveils a simple yet powerful 2-message framew……続きを見る
This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.
With its diverse cultures, stunning……続きを見る
Buyers have changed. Dan Wilder had to change with them. Selling Lubricants Smarter is a story-driven, field-tested guide to winning in a buyer-led world. Written for account managers and technical ……続きを見る
We live in a world where attention is the precious currency ー and everyone is fighting for a share of it. Every swipe, every click, every scroll you make online is not random ー it's engineered wit……続きを見る
This is a key textbook for understanding fashion marketing in a global, digital and sustainable era.
Fashion Marketing by Jo Wiltshire and Catrin Cousins offers undergraduate and postgraduate studen……続きを見る
著者：MARK K. LAUX
出版社： MARK K. LAUX
発売日： 2026年03月11日
Running a busy restaurant does not guarantee profit. Many operators fill their dining rooms night after night yet still struggle to see real money in their bank accounts. The problem is rarely traff……続きを見る
no matter who they are or where they are now, even the best known gurus and experts in the business started off as exactly the same sort of online business newbie as you are now.
However, if that is……続きを見る
Inside this eBook, you will discover the topics about right into the strategies, marketing tips, a few good markets, free publicity, not quite free publicity, pay-per-click strategies, affiliate str……続きを見る
著者：Sloan Newman
出版社： Business Expert Press
発売日： 2026年05月16日
The Relationship Revolution is a practical, behind-the-scenes look at what it truly takes to build, scale, and sustain high-impact 1:1 Account-Based Marketing. In an era defined by complexity, crowd……続きを見る
À la bourse, il caracole dans la course aux profits. Qui ? Le luxe. Avec l’élargissement de la consommation et son uniformisation globalisée, il a pris de nouvelles proportions : loin d’être un phén……続きを見る
OVER 4 MILLION COPIES SOLD
WALL STREET JOURNAL AND BUSINESSWEEK BESTSELLER
RECOGNIZED AS ONE OF THE MOST ICONIC AND IMPACTFUL STRATEGY BOOKS EVER WRITTEN
The global phenomenon that has sold over 4 m……続きを見る
著者：David A. Stone
出版社： WindWord Group Publishing & Media
発売日： 2026年05月15日
After reshaping how AE professionals think about selling services in [re]wired: Selling Your AE Services in a Post‑Recession World, respected marketing strategist David A. Stone returns to tackle th……続きを見る
La capacità di predire il comportamento dei consumatori è determinante in qualsiasi business. Nell'ambito dell'intelligenza artificiale (AI) esiste un'ampia gamma di modelli predittivi che sono appl……続きを見る
著者：Simon Hall
出版社： Feltrinelli Editore
発売日： 2018年06月10日
Il cambiamento dei comportamenti di acquisto, la trasformazione digitale e il nuovo panorama economico hanno avuto un forte impatto nel settore del marketing che ha dovuto mettere in discussione pra……続きを見る
La rilevanza per il mercato, la reperibilità e facilità di individuazione, la capacità di distinguersi dalla concorrenza - in tre parole Relevance, Ease, Distinctiveness - sono aspetti fondamentali ……続きを見る
Headline: Scale Your Business with AIーEven If You Aren't "Tech-Savvy."
Most AI books are for programmers. This one is for business owners.
AI Tools for Small Business Owners is your hands-on guide ……続きを見る
B2B marketing sits at the centre of some of the most important commercial decisions made today. It shapes the brands companies choose, the partners they trust and the strategies that define entire i……続きを見る
