著者:R. Marino
出版社: Palgrave Macmillan UK
発売日: 2012年11月27日
Submerging Markets is a valuable resource asset to the world academic community, government agencies, global business organizations and anyone interested in the impact of the new financial regulatio……続きを見る
An examination of the greening of the automotive industry by the path dependence of countries and carmakers' trajectories. Three sources of path dependency can be detected: business models, consumer……続きを見る
著者:Julie Verity
出版社: Palgrave Macmillan UK
発売日: 2012年10月18日
The business challenges of organizations are increasingly complex; strategists need a rich choice of approaches in order to respond. Too few strategy models challenge the dominate paradigm of ration……続きを見る
This book consists of essays by leading scholars in economics and political science which try deepen our understanding of how theocratic regimes behave, by providing up to date empirical surveys by ……続きを見る
The 2008 crisis set off a systemic panic which almost engulfed the world's financial system. Through a lens of sustainability this book examines how organisations can explore a new business culture ……続きを見る
A multidisciplinary and transversal study of issues for governments, regulatory authorities and international business. Written for academics and professionals alike it explores the main themes of e……続きを見る
Eco-Innovation considers the impact industry has on our environmental surroundings whilst exploring the need for more sustainable development. The concept of sustainable development and the general ……続きを見る
The key writings by the authors on the future of the multinational enterprise published over the last thirty years. It contains seminal pieces with a new introduction and conclusion to tie these pie……続きを見る
Assembling Health Care Organizations combines an institutional theory perspective with a materialist view of the technologies, devices, biological specimens, and other material resources mobilized a……続きを見る
Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. In a longe……続きを見る
著者:Jikon Lai
出版社: Palgrave Macmillan UK
発売日: 2012年06月19日
In light of the Asian financial crisis of 1997, Lai examines whether East Asian economies converged onto the liberal market model by studying the evolution of the financial sectors of Korea, Malaysi……続きを見る
The twentieth anniversary of the fall of the Berlin Wall saw many reflect on the political, economic and social changes of recent years. The legacy of communism and the economic prospects of post-co……続きを見る
著者:Uché Okonkwo
出版社: Palgrave Macmillan UK
発売日: 2010年02月26日
This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution c……続きを見る
An historical context of the development of global outsourcing with case study analysis in four countries where the industry is large or growing. It provides policy advice from employers to policy m……続きを見る
著者:G. Mazzalovo
出版社: Palgrave Macmillan UK
発売日: 2012年07月24日
Explores the growing importance of aesthetic factors in the success of brands and the reluctance of brand managers and academics to deal with these issues. Proposes a series of theoretical and pract……続きを見る
著者:S. Gunelius
出版社: Palgrave Macmillan UK
発売日: 2016年02月17日
Susan Gunelius uncovers how a brand about sex survived and thrived despite attacks from every direction, in an increasingly competitive market and jaded consumers. It's the story of brand building, ……続きを見る
A window into the highly complex Indian luxury market, providing strategies to guide brands in entering this high potential market and capturing the luxury rupee. Sets out to uncover strategies that……続きを見る
An in-depth look at the desired professional profile of new international managers in different aspects of business. It examines the qualities an international manager needs to possess, including co……続きを見る
著者:S. Madon
出版社: Palgrave Macmillan UK
発売日: 2009年10月29日
Over the past few decades, there has been a rapid proliferation of eGovernance for Development projects. Drawing on evidence from three longitudinal case studies of rural eGovernance projects this b……続きを見る
著者:Yusuf Sidani
出版社: Palgrave Macmillan UK
発売日: 2012年09月18日
The practice of corporate social responsibility (CSR) in the Middle East is explored in this volume, through a unique compilation of data and perspectives from authors living and working in the regi……続きを見る
Drawing on postcolonial theory this text offers a critique of international management. It argues that such disciplines are Western discourses and exhibit historical and current resonances with the ……続きを見る
Food safety concerns have boosted the Asian demand for quality food in general and products of geographical indications in particular. This book shows how Asian countries are empowering regions and ……続きを見る
著者:Tom Lloyd
出版社: Palgrave Macmillan UK
発売日: 2009年10月22日
Recent events suggest liberal capitalism harbours two dangerous seeds of self-destruction; growing inequality and a tendency for markets to spiral out of control. This book advocates the restoration……続きを見る
著者:P. Buckley
出版社: Palgrave Macmillan UK
発売日: 2009年11月29日
China has become such an important element of the global economy that its influence cannot be ignored in almost any field of endeavour. The phenomenal impact of FDI in China and its (largely trade-r……続きを見る
著者:Marco Bevolo
出版社: Palgrave Macmillan UK
発売日: 2015年12月11日
This book looks at the field of fine arts, design and culture as an alternative source of inspiration for ways to work. It is a book about a better future for brand marketing and business leadership……続きを見る
著者:K. Tijdens
出版社: Palgrave Macmillan UK
発売日: 2012年11月13日
Presents the outcomes of a major 14-country project aimed at empowering girls and young women. Provides a discussion of their choices in life, comparing factors such as family background, health, ed……続きを見る
著者:A. Bhalla, D. Luo
出版社: Palgrave Macmillan UK
発売日: 2012年11月14日
Muslim minorities in China and India form only a small fraction of their respective populations, yet as they principally live in troubled border states, they are of key strategic importance in the w……続きを見る
Services Marketing: People, Technology, Strategy is the eighth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and Christopher Lovelock, extensively updated to featur……続きを見る
The Eurasian continent, which has for over a century lagged behind in global markets, is currently gaining economic and political momentum. This book investigates emerging economic linkages in the a……続きを見る
The first volume to explore mergers and acquisitions in the 21st century. The authors systematically introduce, characterize and evaluate these mergers, and discuss the methodologies that can be emp……続きを見る