Marketing & Sales 2

Engagement is the key to success for today’s businesses. The world we live in is radically different today from what it was even just five years ago. It is hyperdigital and becoming more so every da……続きを見る

This is an open access book. The INSYMA 19 will be the first INSYMA to be held in a hybrid format; the offline event will be held in Bali, Indonesia. Bali is chosen as the location of the INSYMA bec……続きを見る

This open access book explores the idea that corporate rhetoric can be a force for good. In developing a new framework for analysis and discussion of green marketing, the authors argue that corporat……続きを見る

Father of modern management, social commentator, and preeminent business philosopher, Peter F. Drucker analyzed economics and society for more than sixty years. Now for readers everywhere who are co……続きを見る

你所需要知道的关于在线业务的一切，从有效的营销策略，如何通过SEO优化提高网站在搜索引ケイ结果中的位置，有效的数据分析，创新，数据安全，以及在线业务中需要考虑的法律和监管事项。 続きを見る

Não há melhor MOMENTO do que agora para CONSTRUIR um negócio e GANHAR DINHEIRO pela internet. Com mais de 3,2 bilhões de pessoas no mundo todo USANDO a internet de forma ativa, estamos passando por ……続きを見る

This is an open access book. It has been our great honor to welcome all the participants to the 4th Asia-Pacific Management Research Conference was held in Surabaya, Indonesia, on May 18th–20th, 202……続きを見る

Build It, Brand It" is the ultimate guide to taking your brand to the next level. This book empowers you with the knowledge and tools to create a successful brand that stands out in today's competit……続きを見る

Between Brexit, efforts to ‘Make America great again’, and ongoing appeals for patriotic consumption to boost economies, the intersection between national identity, marketing campaigns, and consumer……続きを見る

In 2023, Influencer Marketing Strategies will continue to evolve, as brands will be looking for new ways to connect with their target audience. A strong guide to stepping into Influencer Marketing, ……続きを見る

No início, o FACEBOOK era só mais uma rede social de interação. Hoje mais de 99 MILHÕES de brasileiros estão usando a plataforma e sabem a IMPORTÂNCIA do FACEBOOK, não só para interagir, mas para mo……続きを見る

À medida que mais empresas INVESTEM em publicidade no FACEBOOK, o gigante social COMEÇOU a oferecer OPORTUNIDADES adicionais de COLOCAÇÃO de anúncios: Artigos instantâneos, The Audience Network, e a……続きを見る

O INSTAGRAM se tornou uma das plataformas de maior CREDIBILIDADE para a prática do MARKETING na atualidade. Ela é uma das MELHORES plataformas para aumentar o ALCANCE de uma marca e assim poder COME……続きを見る

And you thought writing the book was the hard part… Have you just published a book and seen your hopes dashed and the spike in your sales dwindle to nothing? You are not a failure… You are your own ……続きを見る

Dieses Open-Access-Buch klärt die Frage, ob Marketing einen essenziellen Beitrag leisten kann, um die Herausforderungen der gegenwärtigen Klima- und Vielfachkrise zu bewältigen. Louise I. H. Rieck u……続きを見る

YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book analyses how the users of these social networks, especially those of YouTube and……続きを見る

The book explores why CX is not a C-Suite priority given creating value for customers to create value for the business is a prerequisite for growth. This opportunity for CX has been created by the e……続きを見る

Contar histórias pode ser um PODEROSO elemento em uma estratégia de marketing. Pode ser a FORÇA MOTRIZ por trás do DESENVOLVIMENTO e, sobretudo, do estabelecimento de uma marca que se CONECTE e se i……続きを見る

Glaubst du, dass du Tausende von Anhängern haben musst, um in den sozialen Medien Geld zu verdienen? Manche würden das sagen – ich aber halte das für Schwachsinn. Um in den sozialen Medien Geld zu v……続きを見る

Social media has the potential to become the largest source of online traffic for any company. That distinction is now claimed by search engines. While search engines do have a wider footprint and r……続きを見る

Dieses Open-Access-Buch zur Consumer Decision Neuroscience verfolgt das Ziel, durch die Integration neurowissenschaftlicher Methoden in die Käufer- und Konsumentenverhaltensforschung die Identifikat……続きを見る

This open access book presents recent research and hot topics in the field of real estate science in Japan. It features carefully selected English translations of peer-reviewed papers and excellent ……続きを見る

Essay from the year 2006 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1, University of Auckland (School of Comunication Studies), course: Media Comm……続きを見る

If you are learning or teaching marketing, here are many study cases that can be used to help improve your learning or teaching concepts. Also if you are learning English, here you can have very int……続きを見る

**Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down?** Why do some products capture widespread attention while others flop? What makes……続きを見る

Marketing Simplified, An experience based, step-by-step guide to grow sales gets right to what you need to do to market and promote your product or service. You will not find any research, universit……続きを見る

Are you ready to dramatically increase your Google rankings fast? Do you want to get more SEO traffic with link building? Would you like to master the MOST important ranking factor for Google? If yo……続きを見る

What if you were able to generate more profitable referrals and repeat business? What if you could magically increase brand name awareness and enhance your reputation as an industry expert? Imagine ……続きを見る

Organizational Identity in Practice provides much-needed, in-depth studies on what happens when aspirations, claims and beliefs interact. Given the practical needs of managers and students, this exc……続きを見る

Do you want a career as a successful author? You may have worked out how to get your book published for free and launch it on the world’s biggest retailer platforms ー but you still need to make peo……続きを見る