Retailing 32

Patented in 1917, Piggly Wiggly was by far the most influential self-service store of the early twentieth century. Before 1940 it was the only self-service chain with a national distribution network……続きを見る

Along with fast-food workers, retail workers are capturing the attention of the public and the media with the Fight for $15. Like fast-food workers, retail workers are underpaid, and fewer than five……続きを見る

Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and ……続きを見る

The geography of American retail has changed dramatically since the first luxurious department stores sprang up in nineteenth-century cities. Introducing light, color, and music to dry-goods emporia……続きを見る

How can clothing better serve people with disabilities? Drawing from research and personal interviews from industry representatives and consumers, author Susan Rothman Kolko examines the roles the f……続きを見る

La part croissante de l'internationalisation dans le montage financier des productions cinématographiques et audiovisuelles constitue un fait majeur depuis la fin du xxe siècle. Certains États encou……続きを見る

This book examines how shared consumption experiences shape consumer behavior, market strategies, and social connection. From wine tastings and direct selling events to hospitality and digital engag……続きを見る

The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling……続きを見る

Looking to understand the science behind modern shopping and lead retail innovation? The Science of Shopping is a practical and aspirational guide for mid-career retail professionals ready to develo……続きを見る

International best seller, The Luxury Strategy: Break the rules of marketing to build luxury brands, written by two of the world's leading voices on luxury, Jean-Noël Kapferer and Vincent Bastien, h……続きを見る

This book explores the future of retail and service design, offering cutting-edge insights from leading researchers. With a focus on sustainability, phygital innovation, and community retail, it pro……続きを見る

Retailing has changed rapidly in recent years with the pandemic accelerating the long-term growth of e-commerce. Drawing on a unique data set drawn from hundreds of thousands of interviews over almo……続きを見る

This book critically examines the marketisation of the menopause transition, a phenomenon that in recent years has given rise to an array of products, services, investment opportunities, and the sup……続きを見る

This text provides a comprehensive and strategic overview of luxury marketing and brand management, guiding brands to balance tradition with innovation as they navigate modern challenges and seize o……続きを見る

As the first comprehensive and systematic study of vending retail marketing, Vending Retail Marketing by Dr. Dobromir Kirilov Stoyanov offers an interdisciplinary exploration of vending as a strateg……続きを見る

This isn't just another book about retail. It's a blueprint for those who lead from the front. Whether you're just stepping onto the sales floor or you've been managing teams for years, Retail Hustl……続きを見る

Sell smarter. Earn more. Connect with real readers. Have Books Will Travel is a practical, no-fluff guide for independent or traditionally published authors who are ready to sell their books at in-p……続きを見る

Dieses Buch ist eine kompakte Einführung in das Duftmarketing und bietet Marketingverantwortlichen, die ihrem Unternehmen bzw. ihren Marken ein unverwechselbares Duftprofil verleihen möchten, zahlre……続きを見る

Un nuevo enfoque de liderazgo para el futuro basado en dos engranes que se activan mutuamente: el autodescubrimiento y la reinvención empresarial. Al terminar su primer año como CEO de Walmex, Walm……続きを見る

After her 10-year marriage in Europe ends, Cassie Laurell returns to the U.S. with her two children. A staffing agency labels her as "not marketable," due to her age and lack of experience in most w……続きを見る

Por Trás das Gôndolas traz histórias reais vividas pelo autor e seus amigos no dia a dia do varejo e fast food ao longo de mais de trinta anos, nas principais redes multinacionais do varejo brasilei……続きを見る

Are you a real estate agent, broker, or consultant struggling to get quality leads, close more deals, or build your personal brand in a highly competitive market? Real Estate Marketing That Works is……続きを見る

Die Digitalität, Krisen und ein neuer gesellschaftlicher Anspruch haben das Einkaufsverhalten von Konsument*innen stark verändert und den Einzelhandel sogar vor eine schmerzhafte Existenzfrage geste……続きを見る

Now in its second edition, this updated text explores the contemporary trends in retail and channel marketing. Disentangling the complexity of channel marketing issues, it offers a systematic overvi……続きを見る

You might think that the activity of buying and selling is a simple activity. You might say that it's just a matter of buying or selling a product at your desired price. But the activity of buying a……続きを見る

The 2025 International Conference on Global Retail Brand Management is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the wo……続きを見る

Onlinehändler haben in den letzten Jahren massiv an Popularität gewonnen und dadurch weite Teile des stationären Handels in eine existenzielle Krise gestürzt. Um gegenüber dem Onlinehandel bestehen ……続きを見る

Exploring the transformation and challenges facing urban commerce in the twenty-first century, this book analyzes the retail apocalypse, the decline of shopping malls, commercial gentrification, the……続きを見る

Corporate retail chains, like Walmart and Target, are the largest employers of working-class Americans. And yet, this class of workers is rarely examined as political agents, in contrast to union wo……続きを見る

Down, down … In hardware, petrol, general merchandise and liquor, and above all in groceries, Coles and Woolworths jointly rule Australia's retail landscape. On average, every man, woman and child i……続きを見る