ＫＵＭＡ - Sales & Selling 1

In recent years, the concept of customer engagement has evolved as a powerful tool in the managerial toolkit of firms to incorporate a profitable approach to customer management. There is a pressing……続きを見る

SPECIAL INDIA EDITION from the leading Storytelling in Sales Series from over 20-Years successful practice, including Special Foreword from Komal Kumari, Business Intelligence & Mastery expert. Pre-……続きを見る

Summary Brand is not a new term for many of us. Whenever something has to be bought one looks for good stuff or good service provider. People who have capacity to pay little more for the same produc……続きを見る

Overhearing the unusual order of “One karak rava masala dosa with some tomato ketchup” at Delhi airport takes Rishi back to his college days, reminding him of his eccentric classmate Guru. Not to hi……続きを見る

This book provides a practical, detailed, and well-documented guide that takes students and market researchers through all phases of developing and conducting global marketing research. This book no……続きを見る

It is now widely recognised that rising inequality of income and wealth on the one hand and a slowdown in the rate of economic growth on the other are two of the most important challenges faced toda……続きを見る

Unlock the secrets to sales success with "Sales Terminology and Mastery: Essential Skills and Techniques for Success". This sales book is designed to equip sales professionals with the critical sale……続きを見る

This book gives an indispensable guide to navigating the shift in customer behavior and discovers how to rally their resources, cultivate capabilities, and forge strategies that harness cutting-edge……続きを見る

Now more than ever, there is a growing importance for companies to ramp up their focus on social responsibility. An effective CSR program can have a positive impact on companies, employees, and cons……続きを見る

Revolutionize Your Sales Strategy with Groundbreaking AI Insights Step into the future of sales with the definitive guide to leveraging artificial intelligence in the dynamic world of data engineeri……続きを見る

This book explores the concept of advertising and the different ways advertising is understood and evaluated. It dives deep into planning, designing, and executing advertising campaigns on different……続きを見る

This Book provides detailed insights into the multifaceted aspects of selling luxury real estate in Hyderabad, covering market analysis, essential skills, marketing strategies, client relationships,……続きを見る

Rural markets offer a sizable and resilient pool of consumers to organizations and marketers. This book offers a comprehensive understanding of the fundamentals of rural marketing that influence con……続きを見る

In "Navigating the World of Offline and Online Shopping", we embark on a comprehensive journey through the ever-evolving realm of consumerism. This book is your ultimate guide to understanding the i……続きを見る

"Exploring the World of Online Reviews" delves into the fascinating realm of digital critique, shedding light on the profound influence that online reviews wield in today's consumer-driven world. Fr……続きを見る

Do you want more customers without having to run ads and pay for leads? Sure, you can try networking, cold calling, email marketing, and other various organic tactics ー but that entails a lot of on……続きを見る

This book provides a compendium of cutting-edge knowledge for an efficacious retailing strategy, with lessons from the organized retailing sector in India. It explores customer needs and their impac……続きを見る

In this new age, marketers, media owners, agencies and content creators tend to struggle with the new realities of marketing. Everything they learnt while they were growing up is being challenged, a……続きを見る

"... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship to help the reader understand the chal……続きを見る

Children in poor countries are subjected to exploitation characterized by low wages and long hours of work, as well as by unclean, unhygienic and unsafe working and living conditions, and, more impo……続きを見る

Even during economic downturns businesses have to grow to survive and compete in domestic and international markets. There is always a need to plan for future growth. Enterprise Growth Strategy pres……続きを見る

This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels. It prom……続きを見る

Written by the world's leading thinkers on brand strategy, this book looks at what Asian and emerging market brands need to do to succeed in international markets and the challenges they face when c……続きを見る

Digital Marketing Course Web Marketing Course Affiliate Marketing Course Email Marketing Course PPC Marketing Course How to earn money online without investing a penny 続きを見る

Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book p……続きを見る

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself, said Peter F. Drucker (1909 - 2005), a famous American writer and management con……続きを見る

Huidig materiaal en informatie bedoeld voor zelfpublicatie in het jaar 2018. Laag geprijsd: betaalbaar voor de meeste lezers. Concepten uitgelegd met minimaal gebruik van technische woorden. Het eer……続きを見る

Find out how the marketing experts use the power of Facebook messengers to triple their income and connect with buyers in their markets! Uncover these proven time-saving strategies by using automati……続きを見る

Many of us got into digital marketing thinking it was going to improve our lives in major ways. You may even feel that you were ‘promised’ by internet marketing gurus that your life would suddenly b……続きを見る

This step-by-step training guide will take you by the hand and teach you how to create high converting TikTok Marketing campaigns to boost leads, sales, and profits. With its proper use, you can lea……続きを見る