Ｙ．Ａ - Economics 2

'Successful Marketing Communications' is a comprehensive, introductory text that takes a very practical approach to the subject of marketing communications. The text clearly covers all of the market……続きを見る

For two decades thinking on economic policy has been dominated by the idea of economic liberalization in general and financial deregulation in particular. This field has become both extensive and co……続きを見る

Over the next decade, African countries are expected to be the largest beneficiaries of increased donor aid, which is intended to improve their prospects for achieving the Millennium Development Goa……続きを見る

Using India as a case study, this well-written, concise book covers everything one needs to know to understand how a country becomes internationally competitive. Showing that reforms that pertain to……続きを見る

"This is a very timely book. With the recapitalization and reform of China's banking sector now well under way, the banks are on the brink of a new era of growth and expansion. This work is the defi……続きを見る

This brief views the environment through diverse lenses – those of standard economics, institutional economics, political science, environmental science and ecology. Chapter 2 discusses diverse theo……続きを見る

The current growth of the Chinese economy is of immense importance for the global economy. This book outlines the main characteristics of Chinese economic growth over the last two decades, and inves……続きを見る

The SDN elaborates the case for, and the design of, a banking union for the euro area. It discusses the benefits and costs of a banking union, presents a steady state view of the banking union, elab……続きを見る

This monograph examines the domain of classical political economy using the methodologies developed in recent years both by the new discipline of econo-physics and by computing science. This approac……続きを見る

The Caribbean has made substantial progress in recent years in implementing economic reforms, both at the national and regional level. The Caribbean: Enhancing Economic Integration examines the prod……続きを見る

Market globalization is changing the way companies do business. It is now necessary for businesses to use mergers, joint ventures, and research consortia if they want to stay competitive and increas……続きを見る

The Rise of the Corporate Economy in Southeast Asia surveys the growth of large corporations in Southeast Asia, focusing in particular on corporate organization, methods of finance, the business env……続きを見る

Three years after the onset of the global financial crisis, much has been done to reform the global financial system, but there is much left to accomplish. The regulatory reform agenda agreed by G-2……続きを見る

Blueprint for a Green Economy put the economics of the environment onto the public agenda. Its authors have now widened the issue by applying the principles of their earlier, ground-breaking work to……続きを見る

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This volume is a collection of some of the best and most influential work of Yanis Varoufakis. The chapters all address the issue of economic indeterminacy, and the place of a socialized Homo Econom……続きを見る

This book reveals the complexity of mergers and acquisitions, and explains how to master it. From doing the deal to making it work, this comprehensive book discusses every aspect of successfully gro……続きを見る

This book analyses the problems of current just war theory, and offers a more stable justificatory framework for non-intervention in international relations. The primary purpose of just war theory i……続きを見る

In the past fifty years, the experience of the Chinese economy has continually challenged the assumptions of laissez-faire economics. It has sustained a strong growth rate, changed the structure of ……続きを見る

The full effects of decisions made today about many environmental policies -including climate change and nuclear waste- will not be felt for many years. For issues with long-term ramifications, anal……続きを見る

Six Sigma Deployment provides a thorough understanding of the Six Sigma methodologies and its implementation in various industries. The authors offer practical information for successful implementat……続きを見る

Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger m……続きを見る

First Published in 1998. This book investigates the determinants of technological change and the role played by such change in the process of economic growth. The factors influencing the extent and ……続きを見る

One of the most striking recent developments in the modern Middle East has been the transformation of Syria under Hafez al-Assad from a weak, vulnerable and internally divided state to a leading reg……続きを見る

Marketing Issues in Pacific Area Tourism exposes researchers, tourism professionals, and students to the complexities of marketing issues in the most dynamic region in world tourism today. Dispellin……続きを見る

Few branches of mathematics have been more influential in the social sciences than game theory. In recent years, it has become an essential tool for all social scientists studying the strategic beha……続きを見る

The Economic Theory of Developing Countries' Rise examines the great economic development achievements of China within such a short period of time, which have surprised the world and have also raise……続きを見る

Despite the fact that Rubber is one of the world's major commodities, surprispingly little has been written about hte the subject. First published in 1994, The World Rubber Industry seeks to redress……続きを見る

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Energy is becoming a prominent driver of economic development. Each year, billions of dollars are invested around the world by the public and private sectors in low-emissions energy development and ……続きを見る