H.P. - International 1

Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online……続きを見る

Guide to Hotel Housekeeping is a comprehensive manual originally published in the early 20th century, designed to provide detailed instruction and practical advice for those involved in the manageme……続きを見る

This book offers a critical and comprehensive exploration of the evolving landscape of social sector organizations in Indiaーincluding social enterprises, NGOs, Section 8 companies, cooperatives, tr……続きを見る

A comprehensive IFRS practice resource from leading accounting authorities In the newly revised fifth edition of Applying IFRS® Standards, a team of accounting experts delivers a comprehensive pract……続きを見る

This book is unusual in that, although it asks a familiar question, it provides an unfamiliar answer. What's more, it's the most coherent and comprehensive answer possible. Most people say politics ……続きを見る

Quelle que soit la langue utilisée, dans le monde des affaires à l’international, il y a un jargon des affaires à connaître : français des affaires, anglais des affaires i.e BUSINESS ENGLISH etc. qu……続きを見る

This book paints a wide canvas of the immense global economic potential of ten most important cash generating crops spread over Asia, Africa and Latin America, namely, Arecanut, Cashew Nut, Coconut,……続きを見る

Despite the increased research interest in tourism in Asia, most research has focused on the key destinations (China, Macau, Hong Kong, Thailand), while neglecting other destinations which are less ……続きを見る

Thanks to its ability to innovate, the developed world will always have a distinct advantage over the developing world, right? Not according to leading management experts Nirmalya Kumar and Phanish ……続きを見る

When the People's Republic of China (PRC) was granted Most Favored Nation (MFN) status by the United States in 1979, no one imagined the massive transformation the Chinese economy would make within ……続きを見る

Globalization stems from many sources, but as Thomas Gould makes clear, advertising is a primary driver of trans-global cultural change. Gould argues that advertising often carries unfiltered and un……続きを見る

This book analyses the current state and potential of economic and financial integration in South Asia, which has emerged as one of the most dynamic regions of the world. It looks at how regional co……続きを見る

This book aims to bring the insights gained through this process to the public. It not only promotes the idea of fair wealth itself but also to gives a holistic view on how Chinese based companies a……続きを見る

The World That Trade Created brings to life the history of trade and its actors. In a series of brief, highly readable vignettes, filled with insights and amazing facts about things we tend to take ……続きを見る

The China Business Model: Originality and Limits emphasizes transformation of the Chinese Business Model over the last decades. The impact of the financial crisis on China helps the reader understan……続きを見る

This introduction to all aspects of international economics, business and finance is the clearest guide available to the economics of the world we live in. Written in a highly engaging style, packed……続きを見る

This text explores international business economics from a European perspective, dealing not only within business in Europe but with the external trading relationships of the EU and the position of ……続きを見る

Iran represents a large and emerging economy with a strategic location extending from the Persian Gulf to Central Asia, a huge consumer market, tremendous natural resources, and numerous petrochemic……続きを見る

The current volume offers a concise and analytical portrait of the contemporary world. The author encompasses concepts and theories from multiple disciplines notably sociology, anthropology, interna……続きを見る

How to make managing strategy easy and exciting Learn to understand some of the more complex aspects of strategic management in a simpler context. If you are interested in understanding strategic ma……続きを見る

This book, first published in 1988, considers the problems that developing countries face when importing technology from abroad. The major issues - technical, economic, political - are analysed in t……続きを見る

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This book is a study of the economics of the large international firm, but is at the same time a study of one of the world’s most important industries. International firms face difficult problems in……続きを見る

The IMF's response to the global crisis of 2008–9 marked a significant change from its past policies. The Fund provided relatively large amounts of credit quickly with limited conditions and accepte……続きを見る

Written for high school or beginning undergraduate students, this four-volume reference valiantly attempts to provide a historical framework for the perhaps overly broad concept of world trade. Entr……続きを見る