The Easy Way to Create a Brand for Your Company in the Digital Landscape is a book with an excellent in-depth approach to naming a brand for a company in the digital space. It is a well-written book……続きを見る
THE CAMPAIGN AGAINST FACEBOOK**:** WHAT THE GOVERNMENT NEEDS TO DO
TO FIX WHAT'S WRONG WITH FACEBOOK describes some steps the federal and state governments can take to require Facebook to make chang……続きを見る
Anhand von 13 Leitfragen führt dieses Open-Access-Lehrbuch in die Medienökonomie ein und stellt wesentliche Konzepte und Perspektiven vor. In den Antworten werden die in den Fragen aufgeworfenen Phä……続きを見る
Facebook may still be the world's most popular social media platform, but Instagram isn't far behindーand ready to take top honors very soon. In fact, Instagram has passed the one-billion user mark ……続きを見る
Onlinehändler haben in den letzten Jahren massiv an Popularität gewonnen und dadurch weite Teile des stationären Handels in eine existenzielle Krise gestürzt. Um gegenüber dem Onlinehandel bestehen ……続きを見る
Written by a leading pricing researcher, this book provides a simple unified system for the setting and management of prices. The pricing procedures described are grounded in basic research and are ……続きを見る
Bei diesem Titel handelt es sich um eine Vorlesungsmitschrift aus einem Modul zum Marketing in der öffentlichen Verwaltung aus einem Masterstudiengang der Wirtschaftswissenschaften. Behandelt werden……続きを見る
Written specifically for professionals of brand marketing and brand management and others wishing to do branding, this book presents a clear road map to branding/brand-naming their product(s) or ser……続きを見る
Why should you read Marketing GPS? The answer is simple: this book is a treasure trove of valuable insights. I knowーevery author claims that. But the true value of Marketing GPS isn’t just in the v……続きを見る
From reviews of Global Market/Marketing Research in 21st Century and Beyond:
"This comprehensive book provides a new platform for global market/marketing researchers as well as for global strategic ……続きを見る
Online retailers have gained massive popularity in recent years, plunging large parts of brick-and-mortar retail into an existential crisis. In order to survive in times of growing online retail, br……続きを見る
Facebook, Twitter, XING und andere sogenannte "Social Media" sind derzeit in aller Munde. Doch was verbirgt sich hinter diesen Begriffen? Sind sie nur Hype und Spielerei? Oder doch auch Business-Cha……続きを見る
Online retailers have gained massive popularity in recent years, plunging large parts of brick-and-mortar retail into an existential crisis. In order to survive in times of growing online retail, br……続きを見る
Die Digitalisierung, das Internet und die Social-Media-Plattformen haben das Suchverhalten und die Entscheidungsprozesse der Kunden drastisch verändert. Ob im Business- oder im Endkundengeschäft: Di……続きを見る
This book takes a people-first approach to social media that centers on how to best communicate with others using the social media platforms.
Facebook, Instagram, LinkedIn, Pinterest, Twitter, Tik T……続きを見る
Getting, keeping, and using attention is one of the hardest and most important challenges for marketers today. People’s attention is being pulled in a million different directions by social media, p……続きを見る
How to Win a Merchant Dispute or Fraudulent Chargeback Case features ways to deal with disputes from customers and clients about products and services and what to do about fraudulent credit card cha……続きを見る
Onlinehändler haben in den letzten Jahren massiv an Popularität gewonnen und dadurch weite Teile des stationären Handels in eine existenzielle Krise gestürzt. Um gegenüber dem Onlinehandel bestehen ……続きを見る
HOW TO GET PUBLISHED AND DEAL WITH COPYRIGHTS, CLIENTS, CO-WRITING, AND CONTRACTS covers a range of topics for both full-time and part-time writers -- from finding publishers and agents and getting ……続きを見る
THE BASIC GUIDE TO CREATING A SUCCESSFUL FACEBOOK AD CAMPAIGN
features an overview of the key steps you need to take to set up an ad campaign, assess the results, and make changes for even better ad……続きを見る
SELL YOUR WAY TO SUCCESS ON SHOPIFY features the basic steps to setting up a Shopify store and successfully marketing and promoting your products to increase your sales. The book covers these basic ……続きを見る
INCREASE YOUR IMPACT AND INFLUENCE features different ways to share your message in multiple formats in order to reach your intended audience in the ways they prefer to get that message. This messag……続きを見る
100 Ways to Gain More Success is a combination of 10 short books that each features 10 ways to build your business through promotion, using videos, or otherwise expanding your influence. The book is……続きを見る
By whatever term it's called, multi-level marketing, network marketing, or personal selling, this type of sales, done right, offers you an opportunity to become rich and successful by not only selli……続きを見る
EFFECTIVE SELLING AND SALES MANAGMENT is designed for anyone with a product or service to sell, from entrepreneurs and small business people to managers of corporate sales groups. The first chapters……続きを見る
However you do it, how you write your initial query is the key to success. This is what gets your e-mail query opened and read. Then, this initial impression shapes the way your project is considere……続きを見る
HOW TO SET UP SPEAKING GIGS AND GET PAID provides a step-by-step guide to developing, organizing, and promoting your first speaking gigs and getting paid for them. It includes chapters on these topi……続きを見る
100 Ways to Gain More Success is a combination of 10 short books that each features 10 ways to build your business through promotion, using videos, or otherwise expanding your influence. The book is……続きを見る
MAKE MORE MONEY WITH YOUR BOOK is a step-by-step guide to making money from your book and the different programs you develop based on your book.
Part I deals with getting started. It covers:
- setti……続きを見る
MAKE MORE MONEY WITH YOUR PRODUCT OR SERVICE is a step-by-step guide to making money from your products, services and any books or programs you develop based on them. It includes much the same infor……続きを見る
