Existen múltiples momentos, tanto en el ámbito laboral como en el personal, en los que sentimos que deberíamos tener una conversación con alguien. Sin embargo, la vamos postergando o simplemente la ……続きを見る
Long established as the go-to book for internal communication practitioners, this fifth edition of Exploring Internal Communication has been completely updated to reflect changes in the field, inclu……続きを見る
Rethinking Marketing
Noch nie war die Bedeutung des Marketings höher als aktuell. In einem noch intensiveren und facettenreicheren Wettbewerb, mit anspruchsvollsten Konsumenten und einem desaströsen……続きを見る
Transparency and Public Participation for Radioactive Waste Management in Europe investigates how the pillars of the Aarhus Convention, and a broader understanding of transparency by Civil Society (……続きを見る
Are you a real estate agent, broker, or team leader tired of chasing cold leads and posting on social media without results? You don't need more "likes"ーyou need listings, referrals, and buyers rea……続きを見る
The importance of creating a favourable impression is hard to overstate in all walks of life - in business it's vital to achieve strategic goals. Customers, journalists, bloggers, investors, governm……続きを見る
Quelles sont les spécificités des nouvelles crises portées par le web ? Sommes-nous désormais davantage exposés aux risques de crise ? Quelles sont les similitudes & différences de traitement entre ……続きを見る
This text provides a structured and practical framework for understanding the complexities of contemporary public relations. It is an instructional book that guides the reader through the challenges……続きを見る
El Arte del Protocolo: Una Sinfonía de Ideas y Perspectivas es una obra coral que reúne las voces, reflexiones y saberes de 22 académicos e investigadores provenientes de Argentina, Brasil, Chile, C……続きを見る
'Progress and Poverty: An Inquiry into the Cause of Industrial Depressions and of Increase of Want with Increase of Wealth: The Remedy' is an 1879 book by social theorist and economist Henry George.……続きを見る
Through original case studies and analyses of real-life media experiences, Media Ethics challenges readers to think analytically and critically about ethical situations in mediated communication.
Th……続きを見る
This book provides students and professionals with practical answers to important career and communication questions, helping them to communicate successfully in a business setting. Communication ex……続きを見る
Trong thời đại mà mạng xã hội bùng nổ và các phương tiện thông tin truyền thông liên tục được cải tiến, hiếm khi chúng ta nhận ra được mối quan hệ giữa người với người đang dần trở nên vô cùng phức ……続きを見る
Effective sustainability communication can deliver business value. Get it wrong, however, and the reputational damage will be costly. Stakeholders, and the general public as well as activists, are u……続きを見る
As the world economy is liberalized, and national economies become more intertwined, the national decision making of states is also increasingly interdependent, and it has become vital for non-gover……続きを見る
Guerrilla Publicity provides expert advice for how to use publicity in the 21st Century, including Blogs, Podcasting and Social Networking. It is the PR bible and sets the foundation for practical P……続きを見る
著者:Sian Rees
出版社: Taylor & Francis
発売日: 2020年03月04日
Public Relations, Branding and Authenticity: Brand Communications in the Digital Age explores the role of PR and branding in society by considering the notion of authentic communications within the ……続きを見る
This book presents a comprehensive guide for public relations and strategic communication professionals and entrepreneurs to effectively manage the communication aspects of startups in the context o……続きを見る
This is a critical examination of the impact of sustained large-scale austerity cuts on local government communications in the UK. Budget constraints have left public sector media teams without the ……続きを見る
Il sesto numero di Comunicazionepuntodoc vuole dare spazio a un radicale ripensamento delle teorie degli effetti dei media che è in corso nel Dipartimento di Comunicazione e Ricerca Sociale della Sa……続きを見る
Il quinto numero di Comunicazionepuntodoc propone un approfondimento su due tematiche di grande attualità: le pratiche di transizione dalla formazione al lavoro dei laureati in scienze sociali e del……続きを見る
As Relações Públicas consolidam-se como área de conhecimento universitário a partir da década dos anos 30 do século XX nos Estados Unidos. Na sequência, a investigação no dito campo, como ……続きを見る
With its practical orientation and scope, Applied Public Relations is the ideal text for any public relations case studies or public relations management course that places an emphasis on stakeholde……続きを見る
Discover the marketing basics to draw new membersand more fundsto your church!
Though more and more religious organizations increasingly attempt to use marketing techniques to improve response, litt……続きを見る
Non c'è modo più semplice di aumentare le tue entrate, che incrementare la vendita dei tuoi prodotti destinati a nuovi potenziali clienti e costruire un marchio riconosciuto collegandosi con veri es……続きを見る
著者:Kevin Ruck
出版社: Taylor & Francis
発売日: 2019年12月19日
Exploring Internal Communication has long been the go-to publication for internal communication, public relations and human resources practitioners who want their practice to be grounded in research……続きを見る
With recent changes in technology, media, and the communication landscape, the journey to ethics has become more complicated than ever before. This book aims to answer ethical questions, from applyi……続きを見る
Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides ea……続きを見る
Organisez un événement qui vous ressemble et apprenez à en tirer le meilleur parti
Gala, événement sportif, séminaire, inauguration, cocktail, concert, spectacle... : voici un guide complet et prati……続きを見る
L'iter parlamentare che ha condotto ad "importare" nel sistema normativo italiano la disciplina sulle class actions, mezzo di tutela giurisdizionale collettiva in vigore orami da decenni negli Stati……続きを見る