Ol - Commercial Advertising 1

Running a business means juggling a lot of responsibilities, and building a website that actually works shouldn't be a struggle. This ebook is crafted specifically for business owners who want a pra……続きを見る

Por ser tão rico em possibilidades, o texto publicitário oferece tanto fascínios quanto desafios. Assim, dominar os aspectos formais e estruturais desse tipo de linguagem faz toda diferença no proce……続きを見る

A stunning century-spanning visual journey through the world’s most fascinating city as promoted by the top advertisers and artists of poster history. From the Statue of Liberty to Times Square, Har……続きを見る

Advertising is renowned for being a highly creative and visual medium, but many advertising textbooks are descriptive and text-heavy. The Fundamentals of Creative Advertising takes a step-by-step ap……続きを見る

2018年諾貝爾文學獎得主Olga Tokarczuk首部繪本作品2018年波隆那書展拉加茲獎故事類書籍評審特別推薦觸動人類靈魂深處的故事 故事大綱： 從前有一個人，他的工作很多，做事的速度也很快，而他很久以前就把自己的靈……続きを見る

If youve ever embarked on a creative endeavour, then theres a good chance youll have been bedevilled by self-doubt, fear of failure or a lack of inspiration at some point along the way. This book wi……続きを見る

100 Ways to Create a Great Ad is an accessible introduction to creative advertising techniques. Featuring 100 spreads detailing concepts such as the "Reveal" and the "Mash-up", it presents the key m……続きを見る

Il lato pubblicitario degli scrittori italianiNon pochi, illustri e insospettabili sono gli scrittori che hanno firmato annunci per la pubblicità. E ancor più quelli che hanno partecipato alla costr……続きを見る

Adesivi mimetizzati nel tessuto degli spazi urbani, performance di attivisti nascosti tra i passanti, oggetti fuori posto inseriti all'interno di luoghi del consumo (shopping mall, supermercati), sp……続きを見る

What is the future for brands and branding? Does globalization mean that individuality will be crushed by massive multinationals? Or will there still be room for brands and places that trade on bein……続きを見る