Sustainability Beyond 2030: Trajectories and Priorities for Our Sustainable Future is an indispensable guide to understanding our planet's sustainability past, present, and future. It is a tool for ……続きを見る
This book provides an updated overview of the recent progress in the theoretical study of third-degree price discrimination. It is a marketing tactic and is said to be present if the unit price is d……続きを見る
Excerpts of Advance Praise for Lean Selling “Lean Selling is the most important sales management book of the last 25 years. It shows us why 90% of today’s sales processes are broken. This book will ……続きを見る
著者：Bryony Thomas
出版社： Human Business Thinking
発売日： 2020年03月31日
Are you wasting time on marketing?
The sad truth is that most businesses are. But there is an answer, and it’s in this book!
Even the smartest businesses can find themselves exhausted by yo-yo marke……続きを見る
Creative Arts Marketing third edition is a long-awaited update of a classic and influential text. A ground-breaking book when first published, it covers the core concepts of marketing and management……続きを見る
