Corporate History 5

From the acclaimed Vanity Fair and GQ journalist–an unprecedented, in-depth portrait of the man whose return to Apple precipitated one of the biggest turnarounds in business history. With a new epil……続きを見る

Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, using LEGO--which experienced one of the most rem……続きを見る

Charles Coolidge Parlin was considered by many to be the founder of market research. Working for the dominant Curtis Publishing Company, he revolutionized the industry by providing added value to ad……続きを見る

The inside story of the meteoric rise of Groupon from startup to $30 billion online giant and the audacious genius behind it, founder Andrew Mason In late 2010, Groupon made an incredible gamble. Ra……続きを見る

The Electric Kool-Aid Acid Test for our own age, the story of a dreamer who turned American media upside downーand suffered the consequences Louis Rossetto had no money, no home, no job. Five years ……続きを見る

The corporation is one of the most important and remarkable institutions in the world. It affects all our lives continuously. It feeds, entertains, houses and, employs us. It generates vast amounts ……続きを見る

R.T. Naylor traces the insidious interplay of big business and big government in Canada in the period between Confederation and World War I presenting corruption as the norm rather than an abberatio……続きを見る

West Point has bred more CEOs than any business school, and the leadership skills taught there are truly matters of life and death. Bolder than Sun Tzu, savvier than Gracian -- THE book on learning ……続きを見る

In contrast to widespread assessments that family enterprises lack sufficient resources and capabilities to go global, many family companies are competing successfully in an increasingly globalized ……続きを見る

Joined together in an economic development marriage,” Walt Disney World and Orlando, Florida, have become the world’s most popular tourist destination. This intriguing book traces the evolution of ……続きを見る

Rosabeth Moss Kanter on the answer to the global crisis of business and American-style capitalism. Out of the ashes of conventional business models arises a set of companies using their power not on……続きを見る

Research on the international transfer of technology in economics and management literature has primarily focused on the role of countries and that of companies, in particular multinational enterpri……続きを見る

*“They’re still trying to hide the weenie,” thought Sherron Watkins as she read a newspaper clipping about Enron two weeks before Christmas, 2001. . . It quoted [CFO] Jeff McMahon addressing the com……続きを見る

A blistering narrative account of the negligence and greed that pushed all of Wall Street into chaos and the country into a financial crisis. At the beginning of March 2008, the monetary fabric of B……続きを見る

STARBUCKED is the first book to explore the incredible rise of the Starbucks Corporation and the caffeine-crazy culture that fuelled its success. Part Fast Food Nation, part social history, STARBUCK……続きを見る

This epic biography tells the story of the rise of Wall Street and the growth of Goldman Sachs from a small commercial paper company to the international banking business we know today. At its heart……続きを見る

"O'Boyle has researched and written a monumental book that should be mandatory reading for all CEOs and anyone concerned with business ethics." --The Philadelphia Inquirer "Superb . . . a spirited s……続きを見る

A penniless émigré who made a fortune and became one of the great philanthropists of the twentieth century, George Soros has led a remarkable life. This biography brings forth his story in unprecede……続きを見る

The first book to explore the unique leadership style of Boeing’s acclaimed CEO Jim McNerney was one of Jack Welch’s top protégés at General Electric and a finalist to replace the retiring Welch as ……続きを見る

Pan American World Airways could be considered a corporate Cinderella�a rags-to-riches-and-back-again phenomenon. From its founding in 1927 and its relatively obscure inauguration as a mail carrier ……続きを見る

Forget Apple and IBM. For that matter forget Silicon Valley. The first personal computer, a self-contained unit with its own programmable processor, display, keyboard, internal memory, telephone in……続きを見る

Biographical profile of Armand Hammer, a man whose upbringing, opulent lifestyle and financial success are irreconcilable. Hammer was probably the world's greatest spinmeister. He not only managed t……続きを見る

New Enhanced Digital EditionRay Kroc's remarkable rise to the top of the food chain--fast foods that is--began at a later age than most successful entrepreneurs at age 52. The former salesman o……続きを見る

A few years ago, MySpace.com was just an idea kicking around a Southern California spam mill. Scroll down to the present day and MySpace is one of the most visited Internet destinations in America, ……続きを見る

In 1999, MCI WorldComm and Sprint agreed to merge. Valued at $129 billion, this expected transaction was the largest in history. However, it fell victim to regulators in Europe concerned with the po……続きを見る

Updated business wisdom from the founder of Dogfish Head, the nation's fastest growing independent craft brewery Starting with nothing more than a home brewing kit, Sam Calagione turned his entrepre……続きを見る

The bestselling author of the acclaimed House of Cards and The Last Tycoons turns his spotlight on to Goldman Sachs and the controversy behind its success. From the outside, Goldman Sachs is a perfe……続きを見る

In Shift, Carlos Ghosn, the brilliant, audacious, and widely admired CEO of Nissan, recounts how he took the reins of the nearly bankrupt Japanese automotive company and achieved one of the most rem……続きを見る

With the extraordinary investigative acumen and sensitive narrative skills that informed her best-selling Little Gloria . . . Happy at Last, Barbara Goldsmith now gives us the most sensational case ……続きを見る

BP - Where did it all go wrong? is a quick-read business biography; it is a history and current breakdown of British Petroleum. The book introduces the reader to BP, how the company was formed, the ……続きを見る