Communication 19

Rich in scholarly foundations combined with actual practice, Public Relations Online: Lasting Concepts for Changing Media connects the social and technological forces that are changing public relati……続きを見る

The Handbook of Risk and Crisis Communication explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic persp……続きを見る

In this single volume, William N. Elwood has gathered potent evidence of the impact that the HIV/AIDS epidemic has had on the world, its communities, and its inhabitants, and he addresses the role o……続きを見る

Academic and practitioner journals in fields from electronics to business to language studies, as well as the popular press, have for over a decade been proclaiming the arrival of the "computer revo……続きを見る

From Rural Village to Global Village: Telecommunications for Development in the Information Age examines the role of information and communication technologies (ICTs) on both the macro level--societ……続きを見る

At a time when the media’s relation to power is at the forefront of political discussion, this book considers how journalists can affect public discourse on politics, economy and society at large. F……続きを見る

Concise and accessible, this guide to teaching the art of poetry from Shakespeare to contemporary poets enables anyone to learn about how poets approach their art. Teachers can use this book to expl……続きを見る

Digital technology for the production, transmission, and reception of television is expected to replace analogue transmission throughout the world. The timetable for this transition is uncertain and……続きを見る

Relating Difficulty offers insight into the nature of difficulty in relationships across a broad range of human experience. Whether dealing with in-laws or ex-spouses, long-distance relationships or……続きを見る

This book examines how mass media debates have contributed to the politicization of the European Union. The public controversies over the EU’s attempted Constitution-making (and its failure) sowed t……続きを見る

The rise of postmodern theories and pluralist thinking has paved the way for multicultural approaches to communication studies and now is the time for decentralization, de-Westernization, and differ……続きを見る

This book combines 20 stories from a variety of organizations with a selection of nine theories, both mainstream and emerging. The stories introduce readers to individuals talking about how they com……続きを見る

The study of communication, language, and discourse is at once simple, elegant, and complex. Each of these areas is informed by "micro" subjective experiences of individuals and the "macro" processe……続きを見る

Media Firms presents studies applying the company level approach to media and communication firms. It explores differences among missions, strategies, organizational choices, and other business deci……続きを見る

With the milestones of Digital TV and HDTV, there are lots of questions to be asked about television of today... Understanding Digital Television explains complex technical systems and solutions in ……続きを見る

"I got Julian's book and it is wonderful! It is a great system for doing a reading and extremely practical. I applaud Julian and highly recommend this!" - Richard Osterlind The James Bond ……続きを見る

This exceptional collection--a compilation of meta-analyses related to issues in interpersonal communication--provides an expansive review of existing interpersonal communication research. Incorpora……続きを見る

Designed for courses on theories and methods of teaching college writing, this text is distinguished by its emphasis on giving teachers a foundation of knowledge for teaching writing to a diverse st……続きを見る

This collection explores the sexual content of U.S. mass media and its influence in the lives of adolescents. Contributors address the topic of sexuality broadly, including evidence not only about p……続きを見る

This book captures the essence of a never-to-be-repeated glimpse at the history of media research. It offers a unique examination of the origins, meaning, and impact of media and communication resea……続きを見る

There are two questions often asked of risk communication: what has been learned from past work, and what is needed to push the field forward? Drawing on the experience of leading risk researchers a……続きを見る

Community Writing: Researching Social Issues Through Composition employs a series of assignments that guide students to research and write about issues confronting their individual communities. Stud……続きを見る

The past several decades have witnessed thousands of studies into children and the media. Yet, much academic research is still in its infancy when it comes to our knowledge about the uses, preferenc……続きを見る

Based on primary research into the public lectures of management gurus, this fascinating new volume analyzes how such gurus disseminate their ideas, values and visions on the international managemen……続きを見る

Becoming a New Instructor guides new instructors through the planning, preparation, and execution of their first class, whether it is in person or online. Like any good mentor, this book provides cl……続きを見る

Author Vivienne Zhang is a native Chinese speaker fluent in English who has been translating, interpreting and teaching for many years. She has tried, tested and perfected various lessons and techni……続きを見る

Prime time: those precious few hours every night when the three major television networks garner millions of dollars while tens of millions of Americans tune in. Inside Prime Time is a classic study……続きを見る

With crystal clarity, this book conveys the most current principles in digital image processing, providing both the background theory and the practical applications to various industries, such as di……続きを見る

The local media - local newspapers and radio, regional television, cable television and local news on the internet - represents a diverse and rapidly-changing sector of the British media landscape. ……続きを見る

Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology. Serves as a “how-to” guide for qualitative/ethn……続きを見る