With the classic semiotician Roland Barthes' ground-breaking research of semiotics, symbols are liberated from linguistics and extended to media research, which makes semiotics increasingly importan……続きを見る
What kinds of human individuals, events, things and commodities can best represent China? How have those representative symbols evolved in Chinese history? How have they been highlighted, disseminat……続きを見る
Although many developments surrounding the Internet campaign are now considered to be standard fare, there were a number of new developments in 2016. Drawing on original research conducted by leadin……続きを見る
Academic work, like many other professional occupations, has increasingly become digitised. This book brings together leading scholars who examine the impacts, possibilities, politics and drawbacks ……続きを見る
Talking Donald Trump examines the language of Donald Trump’s presidential campaign from the perspective of sociocultural linguistics. This book offers an insight into the many stages of Trump’s poli……続きを見る
This book develops a central theme: legal persuasion results from making and breaking mental connections. This concept of making connections inspired the authors to take a rhetorical approach to the……続きを見る
This book investigates the political, social, cultural and economic implications of self-translation in multilingual spaces in Europe. Engaging with the ‘power turn’ in translation studies contexts,……続きを見る
The Syrian Civil War has created the worst humanitarian disaster since the end of World War II, sending shock waves through Syria, its neighbours, and the European Union. Calls for the international……続きを見る
How can we use persuasion methods to make people more physically active and improve their sport and exercise experiences? How can instructors, coaches, athletes, and practitioners most effectively c……続きを見る
著者:Sid Bedingfield
出版社: University of Illinois Press
発売日: 2017年08月02日
Against all odds, the seeds of social change found purchase in mid-twentieth century South Carolina. Newspaperman John McCray and his allies at the Lighthouse and Informer challenged readers to "reb……続きを見る
Big data, surveillance, crisis management. Three largely different and richly researched fields, however, the interplay amongst these three domains is rarely addressed.
Through unique international ……続きを見る
At the forefront of current digital literacy studies in education, this handbook uniquely systematizes emerging interdisciplinary themes, new knowledge, and insightful theoretical contributions to t……続きを見る
Cultural heritage communities of interest have increasingly expanded from cultural heritage professionals to volunteers, special interest groups and independent citizen-led initiative groups. Digita……続きを見る
Sport is a global business. Now more than ever, sport communication professionals need to understand sport’s global reach in order to develop their full potential. This is the first textbook to intr……続きを見る
Humor, wit, and laughter surround each person. From everyday quips to the carefully contrived comedy of literature, newspapers, and television we experience humor in many forms, yet the impetus for ……続きを見る
The chapters included in this component of Assessing Media Education are intended for those who have already developed an assessment plan and identified key student learning outcomes, and who need m……続きを見る
Bringing together scholars from around the world, this collection examines many of the historical developments in making data visible through charts, graphs, thematic maps, and now interactive displ……続きを見る
The need for American presidential candidates and sitting presidents to connect with citizens has led to the adoption of diverse media strategies that include traditional news initiatives with estab……続きを見る
This one-stop practical guide will show you how to understand what other people are really feeling – even before they do! To make your progress easier, it comes in a handy format with colour photos ……続きを見る
A collection of case studies from nonwestern countries that offers an analysis of the significant role culture plays in crisis communication
Culture and Crisis Communication presents an examination ……続きを見る
From Donald Trump’s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and……続きを見る
Writing Hollywood highlights the writing process in the production of television drama and comedy series in the U.S. The way writers do their jobs is heavily dependent not only on the demands of com……続きを見る
Television Field Production and Reporting provides a comprehensive introduction to the art of video storytelling. Endorsed by the National Press Photographers Association, this book focuses on the m……続きを見る
Current characters in children’s entertainment media illustrate a growing trend of representations that challenge or subvert traditional notions of gender and sexuality. From films to picture books ……続きを見る
著者:Karla D. Scott
出版社: Bloomsbury Publishing
発売日: 2017年09月07日
In The Language of Strong Black Womanhood: Myths, Models, Messages, and a New Mandate for Self-Care, Black women of the Baby Boomer generation and Hip Hop generation share messages communicated and ……続きを見る
A witty yet practical short guide to modern manners that, like Lynne Truss, takes a subject often treated in a stuffy, high-handed way and deals with it lightly and humorously.
Until recently, socia……続きを見る
著者:Isaac E. Catt
出版社: Bloomsbury Publishing
発売日: 2017年09月22日
Communicology is widely accepted on the international scene as a new name for the study of human communication. It replaces several equivocal disciplinary conceptions such as "communication," which ……続きを見る
For the first time in human history, access to information on almost any topic is accessible through the Internet. A powerful extraction system is needed to disseminate this knowledge, which for mos……続きを見る
著者:Nicholas Henry
出版社: Taylor & Francis
発売日: 2017年09月01日
Public Administration and Public Affairs demonstrates how to govern efficiently, effectively, and responsibly in an age of political corruption and crises in public finance. Providing a comprehensiv……続きを見る