NOW WITH NEW PROLOGUE ABOUT DEMYSTIFYING CORONAVIRUS NUMBERS, DONALD TRUMP AND WHY STATISTICS MATTER MORE THAN EVER
'The Number Bias combines vivid storytelling with authoritative analysis to delive……続きを見る
Loyal customers are the most important asset of any company-more important than land, patents, equipment, or buildings. While finding new customers is often expensive, time-consuming, and ultimately……続きを見る
A book unlike any other customer service guide, Willie’s Way translates Willie’s common-sense wisdom into simple, practical applications. Each chapter looks at one of the six service secrets and exp……続きを見る
Nel 2010 ho fondato il mio blog Economiafamiliare.it e per farlo conoscere ho cominciato a inviare una newsletter mensile a parenti, amici e conoscenti.
A due anni di distanza, in questo mini ebook ……続きを見る
著者:Caroline Heldman
出版社: Cornell University Press
発売日: 2017年09月15日
Protest Politics in the Marketplace examines how social media has revolutionized the use and effectiveness of consumer activism. In her groundbreaking book, Caroline Heldman emphasizes that consumer……続きを見る
Often described as the "hottest" retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These temporary stores "pop-up" without notice, quickly attract ……続きを見る
This book is intended as a textbook for a course in behavioral economics for advanced undergraduate and graduate students who have already learned basic economics. The book will also be useful for i……続きを見る
'Fascinating and eye-opening' OWEN JONES
DO YOU KNOW WHERE YOUR SHOES COME FROM?
DO YOU KNOW WHERE THEY GO WHEN YOU'RE DONE WITH THEM?
In 2019, 66.6 million pairs of shoes were manufactured across t……続きを見る
There is no such thing as an easy sale. However, selling to an existing customerーwhether by refreshing an old product or introducing a new and different productーis often easier, faster, and return……続きを見る
Brand management to sustain corporate reputation and customer loyalty is
essential for both multinationals and indigenous fi rms in Africa. This book
provides a practical overview of country brandin……続きを見る
Businesses worry about new technologies, but customers are the ultimate disruptorsーSuman Sarkar offers bold strategies for making sure you understand your customers and keep up with their ever-chan……続きを見る
l’Economia della Produzione genera perlopiù ricchezza con il debito mentre quel Mercato, nato con l’eccedenza, proprio di eccedenze rischia di morire; quella dei Consumi manca ancora di un costrutto……続きを見る
« Il n’y a qu’un patron : le client. Et il peut licencier tout le personnel, depuis le directeur jusqu’à l’employé tout simplement en allant dépenser son argent ailleurs» (Samuel Moore Walton). Né l……続きを見る
Vivemos num mundo em que em que dominar o tempo é um dos grandes desafios profissionais do século XXI As pessoas querem fazer mais em menos tempo. Vivemos também a era do conhecimento Informação é a……続きを見る
Discover how to create a powerful and highly effective sales process with the help of this comprehensive guide!
Do you want to learn how to streamline your sales process and improve your business mo……続きを見る
An elegant demolition of the supermarket miracle, this book charts the impact that supermarkets have had on every aspect of our lives and culture.
Did you know…
Almost 50% of supermarket fruit and ……続きを見る
Tom Poland's latest book, Inbound Marketing Book, is written for independent professionals who want to enjoy a predictable weekly flow of high quality new client inquiries.Poland is a multiple best-……続きを見る
著者:Andra Botean
出版社: Andra Botean
発売日: 2020年01月26日
The consumer is the most important information source on the market. If you want to create a successful business you must understand what product the consumer prefers, what one needs and what the ob……続きを見る
著者:Gary M. Shiffman
出版社: Cambridge University Press
発売日: 2020年01月30日
How do we understand illicit violence? Can we prevent it? Building on behavioral science and economics, this book begins with the idea that humans are more predictable than we like to believe, and t……続きを見る
Get beyond the basics and see how modern-day users are reimaging the SEO process
SEO is often underutilized and overlooked across the marketing realm today. SEO is not merely trying to improve your ……続きを見る
著者:Yannick Coulon
出版社: Springer International Publishing
発売日: 2019年12月31日
Explaining the underlying logic behind financial ratios, this book adds to the discussion on the importance and implementation of ratios and illustrates the essential role that they play in company ……続きを見る
著者:Heinrich Holland
出版社: Springer Fachmedien Wiesbaden
発売日: 2018年10月31日
Lesen Sie in diesem Buch alles zum Thema Dialogmarketing und Kundenbindung hinsichtlich Connected Cars in der Automobilbranche.
Das Auto der Zukunft ist mit der Umwelt sowie anderen Verkehrsteilnehm……続きを見る
Das Lehrbuch ermöglicht einen schnellen Einstieg in (wirtschafts-)ethische Grundlagentheorien sowie in die moralische Verhaltensökonomik, die angesichts weitreichender Unternehmensskandale zunehmend……続きを見る
This book is designed to meet the needs of CFOs, accounting and financial professionals interested in leveraging the power of data-driven customer insights in management accounting and financial rep……続きを見る
著者:Robert Orrange
出版社: Taylor & Francis
発売日: 2020年02月12日
This book critically examines key features of the contemporary organizational landscape by focusing on major beneficiaries of recent historical politicalcultural transformations involving the embrac……続きを見る
This concise monograph introduces and examines social influence from the perspective of the so-called target, rather than from the source, thus providing for the first time a bidirectional account o……続きを見る
著者:Francesco Raggiotto
出版社: Springer International Publishing
発売日: 2020年04月17日
This book explores the consumption behaviour of ‘extreme’ athletes from a quantitative perspective. Extreme sports are a multi-billion-dollar industry. The behaviour of athletes who participate in t……続きを見る
Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target
More and more companies are concluding that the potential rew……続きを見る
Get Your Business Off To A Flying Start Like Never Before With These Vital Strategies
Do you wish your startup can get off to a flying start without much struggle? Are you in need of a way to attrac……続きを見る