CK - Sales & Selling 19

Now in its fifth edition, this popular textbook continues to provide a comprehensive insight into the world of advertising and promotional communications. Unique in its approach, the authors situate……続きを見る

The #1 key to increase sales is innovation, but you can't innovate if you don't ask the important questions that inspire change. This book is a guide to accelerate your sales and take more market sh……続きを見る

Dieses Buch zeigt Medienverkäufern anhand einer strukturierten Schritt-für-Schritt-Anleitung den optimalen Verkaufsprozess auf: Mittels eines Verkaufsnavigators begleitet es Verkäufer aus dem Medien……続きを見る

This book focuses on the implications of digitalisation in the mobility service industry. Based on an analysis of more than 450 survey responses, it explores and assesses mobility in the age of digi……続きを見る

The factors determining the formation of accounting principles in different countries have long been studied. Cultural conditions have been identified as one of the reasons for national variations. ……続きを見る

Perte de sens et de valeurs, désacralisation de l’autorité et du travail, prévalence du cours de l’action en Bourse, fake news : dans ce monde complexe et incertain, chacun a peu à peu perdu sa conf……続きを見る

Elke verkoper leert dat hij vragen moet stellen in een verkoopgesprek. Onderzoeken naar het succes van verkopers tonen keer op keer aan dat vragen stellen de sleutel tot het behalen van opdrachten i……続きを見る

Jedes Unternehmen will seine Kunden zu echten und lebenslangen Fans machen. Wie das (wirklich) funktioniert, zeigen die Entdecker des Fan-Prinzips, Roman Becker und Gregor Daschmann, in diesem Buch.……続きを見る

Die Einführung und insbesondere die Skalierung von KI erfordert sowohl im Marketing als auch im Gesamtunternehmen einen grundlegenden Veränderungsprozess. Damit dieser gelingen kann, müssen der orga……続きを見る

Through ten detailed case studies on groundbreaking brands like Vivienne Westwood, Vera Wang, Levi's®, and The Gap Inc., Fashion Brand Stories shows how fashion retailers and designers use storytell……続きを見る

Global sourcing is a complex area, and one that managers must get to grips with as business investment in outsourcing continues to climb. This book provides invaluable guidance for the reader, walki……続きを見る

The Winner of a 2023 Silver Stevie Book of the Year Award**!** Heels to Deals: How Women are Dominating in Business-to-Business Sales documents how dozens of diverse women around the globe shattered……続きを見る

Discover more about effective Digital Marketing strategies and practices, and expand your knowledge of the field, learning from the success stories of some of the biggest brands. Digital Marketing, ……続きを見る

95% of publishers on Amazon encounters this problem of not making sales and account termination. I will be exposing the the issues you'll likely face and it's solutions thereafter as a newbie in Ama……続きを見る

Comprendete gli elementi essenziali del marketing mix (noto anche come le 4 P) in soli 50 minuti con questo libro pratico e conciso. Il marketing mix comprende gli strumenti a disposizione degli add……続きを見る

Compreender o essencial da mistura de marketing (também conhecida como os 4 Ps) em apenas 50 minutos com este livro prático e conciso. O marketing mix compreende os instrumentos à disposição dos com……続きを見る

Înțelegeți esența mixului de marketing (cunoscut și sub numele de cei 4 P) în doar 50 de minute cu această carte practică și concisă. Mixul de marketing cuprinde instrumentele de care dispun agenții……続きを見る

Зрозумійте суть комплексу маркетингу (також відомого як "4 Р") всього за 50 хвилин за допомогою цієї практичної та стислої книги. Комплекс маркетингу охоплює інструменти, доступні маркетологам для р……続きを見る

Que se passe-t-il lorsqu'énergie, vision et créativité se conjuguent au féminin ? Pour cette troisième édition de Lignes essentielles, le fonds de dotation Teréga Accélérateur d'Énergies créé par Te……続きを見る

Use this bestselling and practical guide to steer you through how to create exceptional customer experience for the modern B2B consumer. This new edition explores key topics such as AI, the role of ……続きを見る

Welcome to "The Art of Selling - A Comprehensive Guide to Success." In today's fast-paced and competitive business landscape, selling is not just about closing deals; it is about building relationsh……続きを見る

The concept of Creating Shared Value (CSV) – creating 'economic' value in a way that also creates value for the whole of society – has risen in prominence as a corporate policy and a strategy in rec……続きを見る

Das Produkt kann nicht nur als ein passives Objekt für Markttransaktionen gesehen werden. Es muss auch analysiert werden, inwiefern es das Markenimage beeinflussen kann. Obwohl angenommen wird, dass……続きを見る

Marketing and communications are ever-evolving areas, with trends and issues quickly emerging, and often fading just as fast. An evergreen issue that continues to gain more and more traction is that……続きを見る

Data can be extremely valuable if we are able to extract information from them. This is why multivariate data analysis is essential for business and science. This book offers an easy-to-understand i……続きを見る

Affiliate marketing is an approach to bringing in cash on the web. It's actually a straightforward idea. At the point when you are a affiliate marketer, you advance an item, administration, or site ……続きを見る

“Brilliantly blend[s] all the principles of building a business with common sense [and] insightful analogies.” ーJoel Comm, New York Times–bestselling author of The Fun Formula The most potentially ……続きを見る

The goal of The Samurai of Sales is to give the reader an arsenal of real life selling skills that he can use to generate massive sales and consistently outperform the competition, while cultivating……続きを見る

Welcome to the comprehensive B2B sales guide titled "Stop Selling Stuff and Start Selling Business Outcomes." In today's competitive business landscape, simply selling products or services is no lon……続きを見る

Découvrez comment sortir des profondeurs de l'échec pour renouer avec les profits et la joie de vivre grâce à votre activité sur Internet. Pendant votre lecture, une seule idée ー prise au hasard ー……続きを見る