著者：Brent Keltner
出版社： Page Two Press
発売日： 2026年04月21日
Buyers are in charge. The path to success is a marketing approach that starts with them.
B2B marketing budgets ballooned over the last decade from 5 percent to 9.5 percent of revenue. But marketing ……続きを見る
Therapie en coaching worden vaak verward, maar zijn fundamenteel verschillend. Waar therapie zich richt op het behandelen van psychische stoornissen, helpt coaching om prestaties te verbeteren en va……続きを見る
Dieses Buch untersucht die fundamentale Fehlinterpretation von Kundeneinwänden im Verkaufsprozess. Es erkundet, warum Widerstände keine Barrieren darstellen, sondern verborgene Informationsquellen ü……続きを見る
Fully updated for today's rapidly evolving landscape, this comprehensive guide equips marketing professionals with essential strategies to navigate unpredictable consumer behaviour and fierce online……続きを見る
Savoir séduire de nouveaux clients et les fidéliser est le but ultime de toute marque. Dans cet ouvrage, fruit de l'expérience terrain d'un conférencier illusionniste, spécialisé en programmation ne……続きを見る
著者：Warren Kornblum
出版社： Shadow Group Publishing
発売日： 2026年01月06日
Some Brands Grab Our Attention. The Great Ones Win Our Hearts.
In Notes from the Brand Stand, Warren Kornblum reflects on what it takes for brands to matterーnot just in business, but in people's li……続きを見る
The Story of the Bank of England: A History of English Banking, and a Sketch of the Money Market offers a comprehensive and engaging exploration of the origins, development, and influence of the Ban……続きを見る
Guilds in the Middle Ages is a comprehensive exploration of the origins, development, and influence of guilds throughout medieval Europe. Drawing on a wealth of historical sources, the book delves i……続きを見る
El marketing digital nació como un niño revolucionario y revoltoso que creció hasta convertirse en un adolescente que lo ponía todo en entredicho y que ya ha alcanzado su madurez. La transformación ……続きを見る
La comunicación es un pilar fundamental en los centros educativos ya que la manera en que fluye la información dentro y fuera de la institución impacta directamente en su reputación, en la calidad d……続きを見る
Nacido de una confluencia multidisciplinar entre aportaciones propias y otras múltiples extraídas de diversos campos del conocimiento científico, el marketing es un proceso transversal que, más allá……続きを見る
Samenwerken klinkt mooi. Maar in de realiteit maken we elkaar het leven vaak knap lastig. Op de werkvloer, thuis, in de politiek, in (handels)oorlogen. Waarom gebeurt dat? Omdat we evolueerden tot s……続きを見る
著者：Robert C. Brenner
出版社： Brenner Information Group
発売日： 2025年08月19日
Nora Roberts is an amazing writer. Her mind is constantly busy creating stories that millions of people have enjoyed. I have a tremendous appreciation for the skills of this woman and enjoy reading ……続きを見る
The Right to Rise: Bold Voices, Brave Journeys, Unstoppable Spirits is a powerful anthology that brings together the stories of eleven women who chose courage over silence. From personal struggles t……続きを見る
"B2B Sales in Europe: Win more Yes from the Buyers. A No-Fluff Field Notes" is a hands-on guide that flips the sales perspective and immerses readers into the mindsets of the corporate buyer. Drawin……続きを見る
Si estás cansado de trabajar más de lo que ganas, si sientes que tu negocio depende demasiado de ti y que no importa cuánto esfuerzo pongas, el crecimiento siempre parece un poco fuera de tu alcance……続きを見る
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships wit……続きを見る
Imagine that every message you send on WhatsApp is not only read, but also generates a sale. That every conversation with a customer is a business opportunity, and that your cell phone becomes the m……続きを見る
Have you ever wondered why some salespeople manage to close big deals without lowering their price by a single cent, while others can't resist constantly offering discounts? This book is for you if ……続きを見る
著者：Clifton Warren
出版社： Business Expert Press
発売日： 2025年05月21日
The Financial Services Sales Handbook, Second Edition: A Professional's Guide to Becoming a Top Producer is an essential roadmap for financial professionals. This second edition highlights the evolv……続きを見る
Puede solicitar gratuitamente las soluciones a todas las actividades y al examen final en el email tutor@tutorformacion.es
Capacidades que se adquieren con este Manual:
- Aplicar los procedimientos ……続きを見る
If you've ever wondered why some businesses keep their customers coming back again and again while others seem to lose them after the first purchase, this book has the answer you need. It's not just……続きを見る
A proven approach used by today's best professional service partners to win, retain, and grow client relationships.
There is a growing problem in the professional services industry that is often ack……続きを見る
This essential guide reinvents selling for today’s B2B market, showing sellers how to overcome stalled deals and customer indecision
Business-to-business commerce is broken. Today’s customers find t……続きを見る
Si alguna vez has sentido que el precio es el mayor obstáculo para vender, este libro cambiará por completo tu forma de ver las ventas. No se trata de convencer a nadie de pagar más ni de manipular ……続きを見る
Si alguna vez te has preguntado por qué algunos negocios logran que sus clientes vuelvan una y otra vez mientras otros parecen perderlos después de la primera compra, este libro tiene la respuesta q……続きを見る
The foremost authority on innovation and growth presents a path-breaking book on business strategy every company needs to transform innovation from a game of chance to one in which they develop prod……続きを見る
Puede solicitar gratuitamente las soluciones a todas las actividades y al examen final en el email tutor@tutorformacion.es
Capacidades que se adquieren con este Manual:
- Aplicar técnicas de organiz……続きを見る
Courage can shape our lives, as well as the workplace and business outcomes. Willingness and ability to take risks make space for major decisions. And it’s more than something to admire in others: c……続きを見る
