Typically, when companies want to improve their products, they go to their customers. But why not reach further and explore the entire market? In this eye-opening book, Eric Reidenbach goes beyond t……続きを見る
Kundenzufriedenheit ist ein zentrales Konzept im Marketing und ein wesentlicher Faktor für den Unternehmenserfolg. Daher ist es wichtig, die Einflussfaktoren der Kundenzufriedenheit genau zu versteh……続きを見る
Professional guide covering all aspects of hospitality service in restaurants and club and resort communities. Perfect for first-timers, college and high-school students , single moms and career-see……続きを見る
This comprehensive guide to Customer Relationship Management (CRM) draws on Barton Goldenbergs 20+ years of experience guiding firms to a successful implementation of CRM solutions and techniques. G……続きを見る
著者:Howard E. Hyden
出版社: Center for Customer Focus
発売日: 2016年04月15日
"Outside-In" is a way of thinking. It's not customer service! It's looking at every facet of your business and asking: How does this add value for the customer, from the customer's point of view? Kn……続きを見る
You make certain to have actually heard the word "chatbot." You might likewise comprehend what a chatbot is-- perhapsyou knowit has something to do with AI or machine knowing. Or you might know it's……続きを見る
Customer Experience is now the key differentiator as consumers and businesses alike decide among competing brands. The authors explore growing trends in Experience Psychology, Social Media and Neuro……続きを見る
Perfect for class use in management schools, schools of tourism, and applied English language classes (ESL & EFL). Teacher slides, exercises, and other teaching material can be obtained from qbo……続きを見る
Customer experience engineering applied to the engineering department is rare, but needed. Most companies keep support, UX, engineering, product, and CX separate. To address this gap, this book high……続きを見る
Make Social CRM work! This book presents the first proven framework and step-by-step methodology for driving maximum value from Social CRM throughout sales, marketing, customer service, and beyond.
……続きを見る
著者:Dennis Snow
出版社: Snow & Associates, Inc.
発売日: 2009年05月30日
What can you learn from a mouse? When that mouse has been delighting and entertaining hundreds of millions of people for decades - it turns out there is plenty to learn. Dennis Snow's Lessons From t……続きを見る
Van losse acties naar slimme salesstructuur: ontdek de bewezen aanpak waarmee je tijd wint, stress voorkomt en klanten binnenhaalt.
Terry van den Bemt legt in ‘De Sales Architect’ uit hoe je sales n……続きを見る
In today's business world, competence is no longer enough in an employee;competent employees are merely a starting point. Internal Marketing: Your Company's Next Stage of Growth details how you can ……続きを見る
Learn the secrets professionals use to dramatically increase their client base by learning how to replace scattershot marketing and networking efforts with proven, targeted tactics.
Knowing where to……続きを見る
What do Toyota, Apple, and Zappos have in common? CUSTOMER-CENTRIC CULTURE
And now, with this research-based method, you can replicate their success with your business
Based on more than 60 studie……続きを見る
著者:Steven Walden
出版社: Palgrave Macmillan UK
発売日: 2017年03月03日
Walden shows why most customer experience management fails to improve the customer’s real experience and how to concentrate on the subjective emotional perceptions that drive the customer’s actual “……続きを見る
WAAROM WILLEN KLANTEN ALTIJD KORTING EN ZIJN ZE TOCH NIET TROUW?
HOE MAAK JE VAN ELKE KLANT EEN WAARDEVOLLE AMBASSADEUR?
HOE ZORG JE ERVOOR DAT JE MEDEWERKERS EMOTIONEEL BETROKKEN ZIJN EN BLIJVEN?
J……続きを見る
The 10 Secrets to Selling on the World’s #1 Social Network
Facebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook.
The……続きを見る
Here is a comprehensive guide for training a workforce in Total Quality Management (TQM). An ideal resource for trainers, Total Quality Management Implementation contains a complete presentation of ……続きを見る
For nearly four decades, J. D. Power and Associates has been measuring consumer satisfaction and helping businesses improve profits by paying attention to what customers really want. Their annual aw……続きを見る
12 Principles of Quality Service is about a brilliantly simple way American companies can compete successfully for customers in a global market. Common sense, fair play, and the latest and shrewdest……続きを見る
A step-by-step guide to designing and implementing an amazing customer service culture
In today's competitive business environment, keeping customers happy is the key to long-term success. But some ……続きを見る