How do you market to people trained to reject sales and marketing?
If your work depends on persuading scientists, clinicians, or technical experts - this book is your blueprint.
Whether you're a sal……続きを見る
This comprehensive textbook is designed to equip researchers, academics, and students with the essential tools and knowledge needed to conduct advanced research across various disciplines.
The book ……続きを見る
This book provides an understanding of the concept of marketing and its role in business and public organization including the need for scientific marketing analysis.
It includes a variety of mathem……続きを見る