Dieses Buch befasst sich mit dem B2B-Softwarekauf, den relevanten Buyer Personas, den kaufbezogenen digitalen Interaktionen und deren Knotenpunkten („Hubs“). Die Autorin präsentiert eigene Forschung……続きを見る
In Design for Services, Anna Meroni and Daniela Sangiorgi articulate what Design is doing and can do for services, and how this connects to existing fields of knowledge and practice. Designers previ……続きを見る
"Un servizio è qualcosa che si può acquistare e vendere ma che non può cascarvi su un piede”. Il marketing dei servizi è un'attività di marketing fatta dalle imprese del settore terziario e si diffe……続きを見る
In today’s global business environment, Customer Relationship Management (CRM) has become key to the success of many international enterprises*. Managing Customer Relationships Using Customer Care T……続きを見る
著者:Dianna Booher
出版社: Kaplan. Reprinted by Booher Research Institute
発売日: 2013年05月08日
Are you one of the 16 million Americans working as a sales professional? Are you a small business owner, consultant, doctor, lawyer, or other business professional who must sell your services and pr……続きを見る
Studienarbeit aus dem Jahr 2005 im Fachbereich BWL - Customer-Relationship-Management, CRM, Note: 1,7, Wirtschaftsakademie Schleswig-Holstein (Berufsakademie Lehrstuhl für Betriebswirtschaftslehre),……続きを見る
Today's consumers demand not only services and products that are of the highest quality, but also positive, memorable experiences. This essential guide shows how organizations can leapfrog their com……続きを見る
著者:Rajan Narayan
出版社: Business Expert Press
発売日: 2021年08月05日
Brand building is a competitive advantage that organizations can leverage to multiply their value. Artificial intelligence (AI), is a recent phenomenon that enables organizations reduce errors, buil……続きを見る
The global COVID-19 pandemic forced everybody to rethink how they operate and the role that digital plays in business and in our lives. While digital may have been top of mind for many businesses, t……続きを見る
Dieses essential ist eine einzigartige Zusammenstellung von Highlights der Online-Artikel aus dem Fachgebiet „Marketing + Vertrieb“ im Wissensportal Springer Professional. Die Journalisten der Sprin……続きを見る
Based on years of first-hand, practical experience this book shows you how to transform yourself from being just another coach into someone who stands out to your clients as the natural and only ch……続きを見る
In This Compelling Block-Buster Guide Discover Analyst, Agile Analysis, Business Analyst, Use Case Studies, Customer Relations, Project Scope and More!続きを見る
The most brilliant advertising campaign of today will be forgotten by tomorrow. Still, companies that focus on developing authentic relationships with their customers will achieve long-term success.……続きを見る
Starting a vending machine business can be a great opportunity for aspiring entrepreneurs who want to run a low-cost, flexible and profitable business. It involves selecting and purchasing vending m……続きを見る
A Harvard Business School professor and international entrepreneur explains the crucial ingredient for success in the developing world.
Entrepreneurial ventures often fail in the developing world be……続きを見る