A classic and essential text for designers since 2009, Layout Essentials: 100 Design Principles for Using Grids just got better with a fresh exploration of its design principles, updated text, and n……続きを見る
Questo testo concentra l’analisi del suo percorso sul fenomeno pubblicitario e la sua divulgazione, su quel mondo incantato che potremmo definire come il menù leggero delle pubbliche relazioni, come……続きを見る
This book takes readers behind the scenes in the world of advertising, showcasing 30 phenomenally successful campaigns from the last decade. Fascinating not only for industry professionals but for a……続きを見る
100 Ways to Create a Great Ad is an accessible introduction to creative advertising techniques. Featuring 100 spreads detailing concepts such as the "Reveal" and the "Mash-up", it presents the key m……続きを見る
This is a book by a company that dislikes advertising as much as anyone. Nevertheless, it makes adverts. It has worked with global brands to produce fashion collections and promoted a town with a ma……続きを見る
Raymond Simmons publishes THE MARKET World Trade News and "SOMETHING ELSE!" Singles Magazine. Raymond also DJs SELECT Worldwide All Star Radio and "SOMETHING ELSE!" Sex Rap Radio.
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The challenge for any advertising, creative or communications agency has always been gaining new business. My approach has been honed and adopted as agency business and client engagement has evolved……続きを見る
O livro é sobre a marca Rio450, criada pela Crama Design Estratégico para os 450 anos da Cidade Maravilhosa. Mais que um compilado histórico, jornalístico e didático sobre a marca, é um registro sob……続きを見る
Known 4 Memez is a book by Social Media Personality Lord Yobe. It gives in great detail the skills you need to build your own Brand as a meme creator on Instagram.
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TikTok has seen explosive growth over the last three years. It now has >500 million users that are desperate for fun and exciting content and this is a massive opportunity for you to promote your bu……続きを見る
"Earn Money Selling Ebook Covers" is your ticket to unlocking a world of opportunity in the digital marketplace. In a world that's becoming increasingly digital and visual, ebooks have taken center ……続きを見る
著者:James T. Gardiner
出版社: Left Of Brain Onboarding Pty Ltd
発売日: 2021年09月28日
This book reveals the secrets of a mysterious and artistic trade.
Before the age of neon lights and digital screens, signs and billboards were painted by professional sign painters, and James Gardin……続きを見る
More than 100 illustrated examples of successful promotions demonstrate the ingredients that make ads click. These are the effective ads that sold millions of dollars of merchandise, from Rolls Royc……続きを見る
Unemployed, lonesome, abandoned by his lover, an obscure artist on the verge of despair begins to question the worth of his craft-until, without warning, he lands the opportunity of a lifetime. Cour……続きを見る
The field of poster studies is vast, but it is surprising how little work has been done till date on the fundamental structures – semiotic and semantic – that underpin the visual messages posters pr……続きを見る
The field of poster studies is vast, but it is surprising how little work has been done till date on the fundamental structures – semiotic and semantic – that underpin the visual messages posters pr……続きを見る
This book studies design in airline travel posters of the 1920–1970: period. It is both a semiology and a sociocultural cultural history that explores the way advertising posters combine information……続きを見る
著者:Richard Holman
出版社: Thames and Hudson Ltd
発売日: 2022年02月24日
If youve ever embarked on a creative endeavour, then theres a good chance youll have been bedevilled by self-doubt, fear of failure or a lack of inspiration at some point along the way. This book wi……続きを見る
著者:Robyn Blakeman
出版社: Taylor & Francis
発売日: 2022年03月29日
Conceived to give readers the principles and the tools to create successful advertisements in a variety of mediums, this book is a detailed exploration of how visual and verbal elements of design wo……続きを見る
La comunicación publicitaria ocupa en los actuales momentos del siglo XXI, un lugar de transcendental importancia en las formas, maneras, vías, caminos para llegar a un público específico, target o ……続きを見る
The new edition of the book readers call the bible for advertising
The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativi……続きを見る
著者:Robin Landa
出版社: Taylor & Francis
発売日: 2022年06月02日
The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, an……続きを見る
This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experien……続きを見る
«Un libro muy documentado pero al mismo tiempo ameno, cuando no directamente descacharrante, como en algunas notas a pie de página», Pepe Cruz Novillo Jr.
Descubre por qué las marcas son tan importa……続きを見る