Commercial Illustration 10

The late twentieth century saw rapid growth in consumption and the expansion of retailing and services. This was reflected in the number and type of stores and locations, from regional shopping mall……続きを見る

How do books attract their readers? This collection takes a closer look at book covers and their role in promoting sales and shaping readers' responses. Judging a Book by Its Cover brings together l……続きを見る

The importance of design has often been neglected in studies considering the history of structural and civil engineering. Yet design is a key aspect of all building and engineering work. This volume……続きを見る

Sir James Stirling was arguably the greatest British architect of the twentieth century. This book provides the most comprehensive critical survey of Stirling's work to date, charting the developmen……続きを見る

As we become familiar with the 21st century we can see that what we are designing is changing, new technologies support the creation of new forms of product and service, and new pressures on busines……続きを見る

The evolution of city planning theory and practice in the first half of the twentieth century was captured and driven by a range of exhibitionary practices in a variety of settings globally, from in……続きを見る

What is design? What are the main design disciplines, and how do they interrelate? How does design theory and context help you improve your studio work? What do you need to know by the end of your c……続きを見る

THE PERCEPTION, UNDERSTANDING, AND USES OF COLORーEXPANDED AND REFRESHED Understanding Color is an essential resource for those needing to become proficient in color for business applications. The p……続きを見る

Information Design provides citizens, business and government with a means of presenting and interacting with complex information. It embraces applications from wayfinding and map reading to forms d……続きを見る

It is a marketing truism that products should be shaped around the preferences of customers, not designers, and that a design or advert that is effective with one personality type may not be effecti……続きを見る

Research in the creative fields of architecture, design, music and the arts has experienced dynamic development for over two decades. The research in these practice- and arts-based fields has become……続きを見る

In many different parts of the world modern furniture elements have served as material expressions of power in the post-war era. They were often meant to express an international and in some respect……続きを見る

'If you’re stuck for an idea, have a big decision to handle or need a new perspective on a problem, here are some approaches for thinking, communicating and creativity. An upbeat guide that anyone c……続きを見る

In this series, the Design Museum looks at the fifty design icons of major cities around the world - icons that, when viewed together, inherently sum up the character of their city. Covering anythin……続きを見る

Design Against Crime will aid the design profession to meet the challenges presented by the competing needs and complex systems around crime and security. It proposes that designers should use their……続きを見る

Is another future possible? So called ‘late modernity’ is marked by the escalating rise in and proliferation of uncertainties and unforeseen events brought about by the interplay between and pattern……続きを見る

Design Project Management is a guide to contracting and working with designers, and managing design projects proactively through to successful completion. It provides guidance for clients on simulta……続きを見る

There is hardly an aspect of internet music promotion, sale and distribution which does not have a legal dimension. Since the stakeholders in the process includes artists, their managers, music publ……続きを見る

Intellectual assets - including documents, designs, know-how, software, data, patents and trademarks - are critical to the delivery of innovative, and cost effective, products and services. Despite ……続きを見る

It is, of course, commonplace for corporations to operate sophisticated identity programmes. But identity has now moved way beyond the commercial area. We live in a world in which cities, charities,……続きを見る

Design for Sport shows how socially responsible design can contribute to make sport practice widespread in the general population including disadvantaged and hard-to-reach groups, and those that hav……続きを見る

The fast-paced nature of the design business means that you probably spend most of your time, energy and resources looking after your clients' needs, not your own. In our current, increasingly compe……続きを見る

Product and service designers place increasing emphasis on the colour, form and appearance of what their organization offers and the language with which they describe it. Gloria Moss' erudite, sophi……続きを見る

The physical structure and appearance of the workplace determine how we function, how we communicate and collaborate, our motivation levels and company performance, but we often fail to recognize th……続きを見る

Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious "design ability". Focusing on what designers do when they design, Design Thi……続きを見る

LogoLounge 8 is judged by an international panel of identity designers including Mikey Burton, Quique Ollervides, Katie Kirk, Fraser Davidson, Debbie Millman, Ty Mattson, Mike Abbink, and Simon Frou……続きを見る

Design and other creative industries not only shape our lives in numerous ways, providing 'cultural' goods such as films, music and magazines, but also shape the look and feel of everyday objects an……続きを見る

This book discusses Asian medicine, which puts enormous emphasis on prevention and preservation of health, and examines how, in recent decades, medical schools in Asia have been increasingly shiftin……続きを見る

This book presents a starting point to reflect on the role of symbols in our life, in a progression in which past, present and future merge together within a space whose borders are much more diffus……続きを見る

Dieses essential gibt einen Einblick in die Markenführung für Immobilienunternehmen. Die zwei erfahrenen Autorinnen zeigen Beispiele für erfolgreiche Markenbildung, geben einen Überblick über die wi……続きを見る