Management 82

Business experts, business economists, and organizational psychologists agree that a specific business strategy must be chosen for a corporation to excel. Beyond the strategy, companies must have a ……続きを見る

You are a retailer trying to find the best, sustainable omnichannel strategy? This eBook is your starter kit. It gives you two frameworks to help you make tough tradeoffs. Instead of treating e-comm……続きを見る

This classic text has now been completely revised and updated, making it an ideal introductory course in reliability for a wide range of engineering qualifications, including City & Guilds 8030 and ……続きを見る

Discover the true secrets of top sales professionals. Sales masters have long ago learned the secrets to selling effectively and maximizing every opportunity. They are fluid in their delivery, maste……続きを見る

Processes don't drive projects; people do. Successful project management is ultimately about effective communication, and more broadly, effective people management. Most books, however, deal largely……続きを見る

Learn the essentials of management accounting in a flash! This hands-on self-teaching guide covers the fundamentals of management accounting, including cost accounting, how to develop and use inform……続きを見る

The editors, aware of the recent work in evolutionary theory and the science of chaos and complexity, challenge the sometimes deterministic flavor of this subject. They are interested in uncovering ……続きを見る

How companies can stop overthinking the branding process, with faster and better results Brand It Yourself is about getting a handle on your brand fastーwithout getting bogged down by research data,……続きを見る

A practical framework for effectively managing performance in today's complex, competitive and risky global markets The Third Edition provides a complete framework for building best practice managem……続きを見る

Innovation is almost always seen as a "good thing". Challenging the Innovation Paradigm is a critical analysis of the innovation frenzy and contemporary innovation research. The one-sided focus on d……続きを見る

The Industrial Ventilation Design Guidebook addresses the design of air technology systems for the control of contaminants in industrial workplaces such as factories and manufacturing plants. It cov……続きを見る

Reach more customers and grow your business with today’s most powerful marketing tool: Word-of-Mouth Highly Recommended shows the impact of customer recommendations on businesses--transforming how p……続きを見る

Why is it that even the most disorganised person never seems to lose their toothbrush? How can this simple fact solve all our clutter problems? The Toothbrush Principle is a simple yet inspired appr……続きを見る

How well do governments do in converting the resources they take from us - like taxes - into services that improve the well-being of individuals, groups, and society as a whole? In other words: how ……続きを見る

This is a book on leadership, which uses the many mistakes and failures of Barack Obama's first term as illustrative examples for leadership lessons to be learned. The mistakes and failures during O……続きを見る

Reassess your leadership style, discover how to connect with people, and become a leader who can make things happen in the real world. Built on a unique four-year experiment working alongside real l……続きを見る

This book takes you on a journey through the brain, its function and its impact on leadership. The young business field of neuroleadership is founded on the belief that understanding the brain can g……続きを見る

In class we discussed a carryover effect of advertising spending. Imagine I’m a very important future client – the owner of a competitive Subaru dealership. You’ve just presented the marketing plan……続きを見る

A new 21st century individualism is overtaking “corporation-as-king” capitalism, transforming the way we work and live. Today, real power rests in the hands of creative individuals like Bill Gates, ……続きを見る

This book will help you see that management is a responsibility, not a reward; this changes the fundamental mindset and in doing so makes you a better manager. You will learn: How to focus on what y……続きを見る

This book examines a wide range of issues that characterize the current IT based innovation trends in organizations. It contains a collection of research papers focusing on themes of growing interes……続きを見る

Organizational change can be difficult. The ability to manage change has become a key competency for those seeking to enhance either personal or corporate efficiency and effectiveness. Planning and ……続きを見る

For you as an IT manager, changes in business models and fast-paced innovation and product lifecycles pose a big challenge: you are required to anticipate the impact of future changes, and to make r……続きを見る

During the past two decades, corporate management has come to take an active role in health promotion programming for employees, offering health education, screenings, therapy, and even leisure init……続きを見る

Smart leaders learn from their own mistakes. Smarter ones learn from others’ mistakesーand successes. John C. Maxwell wants to help you become the smartest leader you can be by sharing Chapter 10, D……続きを見る

The proven 7-step marketing system for fast and furious business growth Whether you're wondering how to get your startup off the ground or looking for answers to why your business has stalled, Feed ……続きを見る

Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexi……続きを見る

How do we harness the elusive concept of preventive action? People often think of preventive action as the extra thing you do after you've finished corrective action--like an extra coat of sealant. ……続きを見る

In FBI terms, leaders who pick up their own brass casings at the firing range are more effective than those who expect someone else to do it for them. To those at the bureau, this small action speak……続きを見る

Sales training doesn’t develop sales champions. Managers do. The secret to developing a team of high performers isn’t more training but better coaching. When managers effectively coach their people ……続きを見る