Un guide pratique et accessible pour comprendre la pyramide des besoins
Théorisée par le psychologue Maslow, la pyramide des besoins permet de visualiser les différents niveaux de besoins, allant de……続きを見る
Customer focus is the most important challenge of the future. Providing good customer service depends on how well companies know their customers and clearly identify their needs. Availability of cus……続きを見る
Das Content Marketing läutet eine neue Ära des Marketings ein. Das alte Marketing hat das Vertrauen von Konsumenten vielerorts verloren und diese wenden sich von ihm immer mehr ab. Nutzenstiftung st……続きを見る
What actually is marketing? Many people think of marketing as only sales and advertising because every day we are bombarded with TV commercials, flyers, catalogues, sales calls, and commercial e-mai……続きを見る
This book on the branding, naming and structure of digital addresses exists because I had a realization early on in a pretty major international globalization project. You must know your online mark……続きを見る
I'm sure you've had similar experiences. A group of people, often not marketers, analytics experts, website designers or usability experts are pulled from around the business and tasked with coming ……続きを見る
Maximize profits and make money - this is ultimately what all business owners want.
In the olden days, businesses spent lots of money on ridiculously expensive advertising. Whilst there is a place f……続きを見る
Imagine leaving a marketing document with your prospect that is not going to end up in a trash can or stuffed in a file drawer, never to be seen again. Imagine a marketing document that shows your c……続きを見る
Save money on SEO by learning what it is, how it works, and strategies that will improve your search rankings. Not only drive traffic/leads to your site, but learn what SEO companies do not tell you……続きを見る
Struggling to get attention for your small business? Stop waiting and start winning ー with marketing that actually works.
In Announcing the King of Sandwiches, longtime restaurant owner Mike Wallic……続きを見る
Перед Вами – уникальное пособие, не имеющее аналогов в Интернете.
Автор книги «Как сделать юридический сайт продающим» - Дмитрий Засухин, известный специалист по маркетингу и руководитель Лаборатор……続きを見る
Crear un sitio para hacer negocios en Internet es realmente sencillo en estos días. Sin embargo, contrario a lo que se puede pensar, el secreto del éxito de un negocio en Internet no está necesariam……続きを見る
There are specific marketing strategies that apply uniquely to Internet marketing. If you're not staying on top of these strategies and implementing them, your website will not get traffic, and you'……続きを見る
With the exponential growth of the popularity of the Web – the primary instrument using the Internet – an increasingly profitable activity began to be used by a growing number of companies: electron……続きを見る
著者:Bill Tancer
出版社: Penguin Publishing Group
発売日: 2014年10月16日
More than 70% of customers consult online reviews and take them very seriously. A disgruntled customer on Yelp might have more clout than a guidebook, magazine, or newspaper. This review-driven mark……続きを見る
Part of the successful Routledge ‘Working in Asia’ series, The Changing Face of Korean Management focuses on a country that is predicted by some experts to become the world’s third richest by 2025. ……続きを見る
Since the post World War Two boom in private automobile ownership, Drive Tourism has transformed the tourism landscape by facilitating dispersal and the growth of attractions and tourism related inf……続きを見る
In today’s connected consumer environment, customers are better informed and harder to please, but they also leave a more visible evidence trail in the form of improved databases and customer inform……続きを見る
In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effecti……続きを見る
The completely revised and updated 3rd edition of the hugely successful Strategic Marketing: planning and control continues to provide a concise yet comprehensive synthesis of the key strategic mark……続きを見る
THE CLASSIC guide to develop a marketing plancompletely updated!
The newly revised Marketing Planning Guide, Third Edition is the step-by-step guide that gives you the tools to prepare an effective ……続きを見る
When Curtis and I decided to sit down and write this book, it was not out of desire and it certainly was not for the money. We did not dream up the idea, create an outline, and hire a ghost writer. ……続きを見る
14 ways to maximise the exposure of a small business to new clients without having to spend thousands on extensive marketing campaigns and expensive advertising.
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Apathetic. Numb. Overwhelmed. Those aren’t consumers. They’re ad professionals. Radical shifts in advertising have reached a critical point ー sucking craft, quality, and satisfaction out of the bus……続きを見る
Today you need to do more than just start your business, make your product/service available for sale, and expect customers to buy. Customers have become informed buyers. They don't initially trust ……続きを見る
Leverage the power of the world's largest professional network for all your business purposes
Maximum Success with LinkedIn revolutionizes the way busy professionals use LinkedIn. It isn’t just abou……続きを見る
Discover what's possible when the art and science of marketing collide
The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and acceler……続きを見る
Available Now!
Renowned Author, Eugene Walker Announces Launch of New Book "Making a Killing on Amazon Kindle - The Pro Marketer's Guide to Selling More eBooks on Amazon!" for Aspiring Authors on Am……続きを見る
The use of keywords (heavy hitters) is critical in how well any business owner's success rate is on the Internet concerning sales. Poor information provided for any product will eventually show in l……続きを見る