Marketing & Sales 53

Out-innovate, outsmart and outmaneuver your competitors with tactics from the CEO of TrendHunter.com, Jeremy Gutsche. In our world of chaos and change, what are you overlooking? If you knew the answ……続きを見る

Comment retourner le bad buzz à son avantage ? Beaucoup d'organisations doivent gérer, un jour ou l'autre, des rumeurs, ragots, légendes urbaines, spams, scams ou autres bruits. Ces phénomènes ont d……続きを見る

Marketing through social media is like a winning lottery for many business owners. If you are not sure about it then you definitely have false thoughts. Every business through social media is worthy……続きを見る

Vous avez un projet artistique à faire découvrir ? Ce livre est fait pour vous ! Musicien, comédien, plasticien, circassien... Et si on parlait de votre projet artistique ? Cet ouvrage s'adresse aux……続きを見る

This book presents eleven case studies of success about Latin America tourism. The cases are embedded in a framework describing the economic and cultural foundations of tourism development in the co……続きを見る

One of the easiest ways to increase your Facebook likes is through the use of Facebook Ads, which allow you to target specific demographics, which means it will allow you to bring the traffic you de……続きを見る

To Market, To Market, To Sell a Fat Pig! is for entrepreneurs or small business owners planning to introduce a new product or service or college and university students in need of a crash course on ……続きを見る

This comprehensive work, covering a wide spectrum of the marketing environment, provides a fundamental basis to marketing geography for those concerned with market research, comparative and internat……続きを見る

This volume formulates and presents a general theory of innovative behaviour which is applicable to diverse market situations. Having provided some support for the theory, the author demonstrates ho……続きを見る

Few of us realize how many of our modern comforts we owe to advertising. This fascinating volume provides a history of early American advertising, in a pre-regulation age when all manner of schemes ……続きを見る

The account handler is a key person within an advertising agency, liaising between the client on the outside and the planning, creative and media function within. This book presents essential checkl……続きを見る

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market ……続きを見る

Hello my friend, let me first and foremost thank you for taking your time to read this guide. I am extremely positive that you are going to be blown away with the content that will be shared within ……続きを見る

This book offers management students and managers new insights by approaching exporting from the perspective of marketing planning, rather than the mechanics of export practice. The author evaluates……続きを見る

This book considers marketing management within the overall corporate system of business policy-making, strategic planning and the implementation and control of effective plans. The information requ……続きを見る

Marketplace complexity and dynamics create an environment that increases the uncertainty of innovation activities. In this context systematic management of innovation and product management are incr……続きを見る

A good marketing information system is an essential ingredient of all successful marketing. This book provides a comprehensive introduction to this key subject. This book not only covers market rese……続きを見る

In 'Gebrandmerkt' beschrijft Erik Saelens de ontwikkeling en het verloop van de N-VA campagne in de aanloop naar de moeder aller verkiezingen, de verkiezingen op 25 mei 2014. Zijn persoonlijke versl……続きを見る

Description  Selling Life Insurance is a challenging job, where every agent spend most of his/her time on finding ways/channels of promotion to get prospect sales close. This material conclude……続きを見る

Internet Marketing Basics For Newbies Marketing has always been an exciting profession. There is the challenge of coming up with new and creative ways to catch the attention of the public, hold that……続きを見る

In order to respond to the dynamic changes taking place in the competitive world of tourism, marketing programs need to be constantly adjusted and updated to take account of new market research. Rec……続きを見る

Online Traffic Generation Methods Section One: Pay per Click Advertising Section Two: Search Engine Optimization Section Three: Blogging Section Four: Getting the Most from Banner Ads 続きを見る

Drawing from the behavioural sciences, management theory, quantitative decision theory and marketing theory, this book presents a comprehensive approach to marketing decision-making and illustrates ……続きを見る

An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, ……続きを見る

Aimed primarily at the MBA student or those preparing for professional qualifications in the marketing field, this book analyses the process of decision making in marketing and the role of organisat……続きを見る

This book discusses the challenges of running an advertising agency in the early part of the twentieth century and examines the organization and operation of such agencies in great detail. One of th……続きを見る

Digital Darwinism is a key challenge for all companies and brands. Not all companies and managers are aware of the challenges lying ahead. This book helps to identify the need for change and adaptio……続きを見る

From the candy bar to the cigarette, records to roller coasters, a technological revolution during the last quarter of the nineteenth century precipitated a colossal shift in human consumption and s……続きを見る

我们生活在一个媒体富足的时代。消费者有无限的高品质的娱乐和知识来源，其中大部分的内容是免费的。尽管免费内容选项很多，读者仍然会因为你的书内容的独一无二而购买你的书。 正如达尔文所说，这是一场适者生存……続きを見る

In 'Gebrandmerkt' beschrijft Erik Saelens de ontwikkeling en het verloop van de N-VA campagne in de aanloop naar de moeder aller verkiezingen, de verkiezingen op 25 mei 2014. Zijn persoonlijke versl……続きを見る