Advertising & Promotion 21

Learn everything you need to know to make more money in freelance medical writing in this easy-to-follow marketing guide. Whether you’re a new or seasoned freelancer, you’ll discover proven, practic……続きを見る

Barnum generally conducted his business enterprises in a virtuous manner, respecting his customers and making sure they were satisfied. Indeed, he was among the first to appreciate fully -- and to a……続きを見る

Sometimes all you need is one idea to reignite your small business marketing efforts. If you've been stuck trying to figure out new ways to promote your business, I've got 50+ ideas you can work int……続きを見る

After nearly two decades connecting brands with people through online media, Alex Rodríguez has discovered the five qualities that make digital efforts sizzle. In Digital Bacon, Alex not only reveal……続きを見る

The fast-track MBA in sales Imagine having instant access to the world's smartest thinking on sales - and being shown exactly what to do to guarantee that you get your own selling right, every time.……続きを見る

This book is the definitive guide to Facebook marketing for businesses. We walk you through every step of: Creating a killer Facebook business page from scratch. How to set up a post that will get ……続きを見る

Few of us realize how many of our modern comforts we owe to advertising. This fascinating volume provides a history of early American advertising, in a pre-regulation age when all manner of schemes ……続きを見る

Internet Marketing Basics For Newbies Marketing has always been an exciting profession. There is the challenge of coming up with new and creative ways to catch the attention of the public, hold that……続きを見る

This book discusses the challenges of running an advertising agency in the early part of the twentieth century and examines the organization and operation of such agencies in great detail. One of th……続きを見る

Are you having trouble engaging with your customers? Are your social media campaigns boring, or sending your customers the wrong message?  Twitter Vine is a new mobile app designed to tit……続きを見る

It wasn't by chance that the 1960s became "The Swinging '60s." Nor was it by chance that what happened on Madison Avenue in the years leading up to "The Mad Men" Decade --- when Vance Packard wrote ……続きを見る

The second edition, updated for 2016, of Creating an Online Presence shows writers how to decide what sort of online presence they want as well as how to plan in order to achieve it without cutting ……続きを見る

This innovative book explores ten great works, by well-known thinkers and orators, whose impact has been intellectual, practical and global. Most of the works significantly precede public relations ……続きを見る

This book provides a detailed explanation of the basic principles that underlie the writing of industrial advertising copy, written at a time of tremendous expansion in industrial advertising, in th……続きを見る

If your customers are spending more and more time online, why aren't you advertising there? Do you think it's too expensive, too confusing, too hard to reach your target market? If your business is ……続きを見る

The world is changing. The way we do business, the way we shop, the way we socialize and the way we run successful marketing campaigns In Tumblr for Business, Gabriela Taylor, an expert in online ma……続きを見る

So you've found an author or artist that you think is really great, so great, in fact, you have decided to appoint yourself his or her Biggest Fan. No longer thinking of only your own enjoyment, you……続きを見る

Text message marketing, also known as Mobile Marketing, SMS Marketing or short message marketing, is the latest form of Internet and mobile advertising and is quickly becoming extremely popular. The……続きを見る

An iBooks #1 Business & Personal Finance Bestseller! Consumers are moving faster. They are more demanding and savvier than at any other period in history. At the same time, the world has become an i……続きを見る

”Brilliant, bright, blasphemous ....Blows much of what we have held to be sacrosanctーUSP, marketing warfare, positioningーto smithreens…The author has captured the essence of successful marketing i……続きを見る

Le référencement sur Google est en perpétuel mutation. Voici des conseils pour bien référencer votre site web pour plus de visibilité. Et vous assurer une présence internet plus efficace pour plus d……続きを見る

Being a salesman is hard. Many people fail at it. However being a successful telemarketer is extremely hard, many people quit. Learn how to become a better telemarketer right now, today...続きを見る

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Corporate Communication: A Marketing Viewpoint offers an overview of the framework, key concepts, strategies and techniques from a unique marketing perspective. While other textbooks are limited to ……続きを見る

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The ability to give a successful presentation is crucial to anyone who wants to advance their career. Written by David Brown, a leading expert on presenting as both a coach and a practitioner, this ……続きを見る

EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and Expanded The second edition of the international bestseller, now revised and updated for 20……続きを見る

Tips on writing to consumers and business-to-business Create captivating, results-oriented, sales-generating copy Need to produce winning copy for your business? This fast, fun guide takes you throu……続きを見る

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