Unemployed, lonesome, abandoned by his lover, an obscure artist on the verge of despair begins to question the worth of his craft-until, without warning, he lands the opportunity of a lifetime. Cour……続きを見る
The field of poster studies is vast, but it is surprising how little work has been done till date on the fundamental structures – semiotic and semantic – that underpin the visual messages posters pr……続きを見る
The field of poster studies is vast, but it is surprising how little work has been done till date on the fundamental structures – semiotic and semantic – that underpin the visual messages posters pr……続きを見る
This book studies design in airline travel posters of the 1920–1970: period. It is both a semiology and a sociocultural cultural history that explores the way advertising posters combine information……続きを見る
著者:Richard Holman
出版社: Thames and Hudson Ltd
発売日: 2022年02月24日
If youve ever embarked on a creative endeavour, then theres a good chance youll have been bedevilled by self-doubt, fear of failure or a lack of inspiration at some point along the way. This book wi……続きを見る
著者:Robyn Blakeman
出版社: Taylor & Francis
発売日: 2022年03月29日
Conceived to give readers the principles and the tools to create successful advertisements in a variety of mediums, this book is a detailed exploration of how visual and verbal elements of design wo……続きを見る
La comunicación publicitaria ocupa en los actuales momentos del siglo XXI, un lugar de transcendental importancia en las formas, maneras, vías, caminos para llegar a un público específico, target o ……続きを見る
The new edition of the book readers call the bible for advertising
The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativi……続きを見る
著者:Robin Landa
出版社: Taylor & Francis
発売日: 2022年06月02日
The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, an……続きを見る
This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experien……続きを見る
If you can dream it, you can design it.
Whether your goal is to design your own marketing materials, launch a visually compelling blog, or just have some fun creating your own CD covers, The Complet……続きを見る
著者: Everest Media
出版社: Everest Media LLC
発売日: 2022年08月30日
Please note: This is a companion version & not the original book. Sample Book Insights: #1 The mystery of Whipple’s success is why his commercials sold so much toilet paper. The answer is that they ……続きを見る
La publicidad a través de sus distintos medios: impreso, audiovisual, interactivo, etc., nos impacta de manera constante con infinidad de mensajes de los que, la mayoría de las veces, no somos ni ta……続きを見る
70 Ads to Save the World: An Illustrated Memoir of Social Change offers a detailed and entertaining account of the groundbreaking work of advertising visionary, Jerry Mander.
Chronicling his evoluti……続きを見る
著者:Rod Keller
出版社: A Less Traveled World Press
発売日: 2023年02月01日
I thought I would die young. I never thought I would make it much past 30.
I started in a pretty tough spot, as a streetcorner delinquent in Chicago. I wised up. I made my way from gang member, to d……続きを見る
Vivemos na era da inteligência artificial e dos assistentes virtuais, onde tecnologias como ChatGPT e Midjourney estão revolucionando a maneira como nos comunicamos e interagimos com o mundo digital……続きを見る
Producing Graphic Media for Sports: New Horizons and Possibilities for the Motion Media Specialist explores the origins, applications, and future of the production of sports-oriented motion graphics……続きを見る